World

McDonald's is the leading global foodservice player by sales. The company has strong brand recognition globally, with its largest presence in limited-service burger and a smaller presence in cafés. McDonald's continues to innovate through strong…

The pandemic, cost-of-living crisis and inflation hikes continue to have an unprecedented impact on affluent populations, their wealth, and their spending habits on luxury goods. The top wealth segments stand out more now than ever before and remain…

Amid post-pandemic shifts, IKEA demonstrated remarkable resilience in the face of market challenges. Through strategic investments and enhanced omnichannel prowess, the company adeptly managed pricing amidst escalating costs. Notably, sizeable…

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. Consumers are grouped based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate…

Sales of consumer appliances through retail e-commerce continue to grow, despite the relaxation of pandemic-related restrictions and the re-opening of physical stores. Consumers increasingly favour shopping online, as retailers continue to offer more…

In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis being among the major ones. Nevertheless, within this lie untapped opportunities. This…

In 2022, consumer foodservice in Middle East and Africa was continuing to recover from the major dip in sales seen in 2020 when COVID-19 first hit the region. However, as one of the most badly hit industries by the restrictions in place during the…

The global snacks industry has demonstrated success in overcoming the many challenges faced over the past few years (eg COVID-19 and inflation). Consumers and governments are increasingly scrutinizing snacks’ nutrition. The industry is reinvigorating…

Embedded finance has been rapidly evolving from non-digital to digital. If finance is the fuel for the economy, then digital embedded finance is the invisible aviation grade fuel powering jets of digital businesses. Supportive regulations, improving…

Amidst the cost of living crisis and an inflationary environment, tea in Asia Pacific remains a resilient category, owing to its inelastic demand. Nevertheless, stiff competition from other beverages remains, and this report seeks to analyse the…