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Read in-depth analysis on the key trends shaping demand across in...

Read in-depth analysis on the key trends shaping demand across industries, consumers and national markets, with insight and market statistics that offer global strategic coverage.

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Strategy Briefing

(Animal-free) Cream in Your Coffee? Dairy Alternatives in the Coffee Space

Jun 2022

The overlap between coffee and dairy, especially in the critical coffee markets of Asia and North America, means that trends in plant-based dairy will play a key role in the future of coffee. Particularly important will be the emergence of…

USD 1,325
Strategy Briefing

2021 Digital Consumer Index: Pinpointing the Most Promising Digital Opportunities

Apr 2021

During the pandemic, countries saw a restated demand for digital connectivity leading market players to accelerate their digital initiatives. Thus, the global digital landscape is expected to see shifts over the forecast period, where developed…

USD 1,325
Strategy Briefing

A Clean Evolution: Redefining Value and Priorities in Disposable Wet Wipes

Sep 2023

The disposable wet wipes space is undergoing a clean evolution, as approaches to cleaning evolve against the backdrop of inflation, urbanisation and pandemic-led wellness reinforcement. This report examines the growth dynamics and competitive…

USD 1,325
Strategy Briefing

A Farewell to Beans: Coffee Alternatives and the Future of Coffee Consumption

Jan 2022

The biotech revolution has come to coffee, with “molecular” brands containing no beans already on the market and lab-cultivated brews likely to join them within a few years. While these coffee alternatives are disruptive technologies, they are…

USD 570
Strategy Briefing

A Glimpse into the Sports Metaverse

May 2022

Technology companies have often utilised the captive audiences of sports as a sandbox, illustration and advertisement from which to promote emerging technologies. The metaverse has become the newest macro-goal for many of the world's tech giants and,…

USD 1,325
Strategy Briefing

A New Appreciation for Cold Wash

Mar 2024

Automatic laundry can only expand if efficient cold wash is achieved. All laundry stakeholders need to be in sync with one another in order to create effective solutions. Beyond collaboration, auto-dosing enables improved hygiene results in cold wash…

USD 1,325
Strategy Briefing

A New Era for Frozen Food

Jun 2023

The effects of the pandemic are melting away and, with them, some of the customers who turned to the resurgent frozen food category in 2020; however, the prospects for frozen are potentially bright in the long term, above all thanks to a strong…

USD 1,325
Strategy Briefing

A Plant-Based Approach to Sustainability in Asia Pacific

Mar 2023

The increasing awareness about the health and challenges of the planet has been translated into accelerated actions and investments by companies and governments. Companies competing in fmcg have an opportunity to leverage their plant-based portfolio…

USD 1,325
Global Company Profile

adidas Group in Apparel and Footwear

May 2023

Due to innovative products across price points and global reach, adidas remains second in apparel and footwear. It faces challenges from competitors new and old, while dealing with crisis of its own. The German sportswear powerhouse addresses these…

USD 570
Global Company Profile

adidas in Apparel and Footwear (world)

Jul 2022

In the phygital era, adidas has capitalised on digital engagement to better understand consumers and their needs. This level of insight has empowered the company to innovate not only by launching new products, but also to rethink channels, launching…

USD 570
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