Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Despite recording a positive performance in 2023, demand for fragrances in South Africa remained below pre-pandemic levels. This is because many local consumers continued to face economic pressures and prioritised essential beauty and personal care…
The number of hypermarkets operating in South Africa continued to decline in 2023. The trend emerged just prior to the pandemic due to cautious investments in the wake of economic uncertainty in the country. This scenario was exacerbated by lockdown…
Overall demand for dishwashing in South Africa continued to rise in 2023, supported by both automatic dishwashing and the dominant hand washing format. The number of dishwashers owned pre-pandemic when compared to after the lockdowns in South Africa…
The legal cannabis market in South Africa has continued to see strong growth on the back of the landmark judgement in 2018, which determined private use and consumption of cannabis as legal within private spaces. As an example, private spaces include…
High inflation towards the end of the review period, where some products faced significant unit price increases, placed pressure on demand for wipes in South Africa, while value sales continued to record impressive growth. Therefore, consumers turned…
In 2023, the retail landscape in South Africa remained challenged by the operating environment, translating into slow economic growth, which left unemployment at a relatively high level. As inflation remained above the South African Reserve Bank…
Despite remaining under financial pressure in 2023, demand for deodorants in South Africa continued to grow. However, many consumers reviewed their budgets and only prioritised certain products, while also becoming extremely strategic in terms of…
After a relatively strong performance during the pandemic, due to lockdown restrictions, supermarkets in South Africa once again benefited in 2023 from consumers’ renewed focus on essential products due to economic pressures. The channel’s…
In 2023, discounters in South Africa continued to record dynamic growth across all indicators. Despite decelerated food inflation, estimated at an average of 8.5% over 2023 as a whole compared to a 14-year high of 14.4% in March, South African…
In 2023, sustainability remained a key focus for consumers in South Africa, leading to growing demand for homewares such as kitchen utensils and other items made from eco-friendly materials. Products such as bamboo utensils and reusable silicone food…