Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Overall, despite economic uncertainties in the country, demand for chocolate confectionery is resilient in 2023.
Gum is posting a negative performance in 2023, with both retail volume and value sales falling, despite rising price points. A major challenge for gum sales is the increased use of self-scan checkouts. Due to gum being an impulse and on-the-go…
Ice cream is set to perform positively in 2023, benefiting from hot and long summers, social events and BBQs.
Savoury snacks is set to post strong growth in 2023. All categories are posting a positive performance as more consumption occasions are available, with consumers socialising through gatherings, barbeques and parties, enjoying savoury snacks. In…
The industry remains resilient in 2023, posting a positive performance despite challenging sales factors. For example, prices continue to be high in Switzerland, especially compared to neighbouring European countries, with a strong currency and the…
As opposed to other confectionery categories such as gum, sugar confectionery is a more diverse category. This allows the landscape to have robust growth opportunities, with innovations focused on reduced sugar variants and flavours and textures,…
Sweet biscuits, snack bars and fruit snacks is set to post positive current retail value growth in 2023, thanks to the popularity of convenient snacking options, either at home or on-the-go. This is also being further boosted by the return to…