Turkey

The Adana in Turkey report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth…

In 2023, the prices of air care products experienced a significant rise, driven by the devaluation of the Turkish Lira. This devaluation led to higher expenses in importing, producing, and distributing these products, compelling manufacturers to…

The hot summer of 2023 has helped to boost sales in air treatment products through the year, heralding a notable recovery compared to the slight slump seen in 2022. Although the summer arrived quite late, with mild weather up until around the end of…

With the waning effects of Coronavirus (COVID-19), airlines is set to perform well in 2023. Having easily exceeded 2019 pre-pandemic value (constant 2023 prices) sales in 2022, dynamic, if slower, growth is expected over the final year of the review…

2022 saw Turkey’s alcoholic drinks industry continue to register very positive total volume growth, with all categories continuing to benefit from rising demand as the alcoholic drinks industry recovers from the impact of the COVID-19 pandemic and…

Packaging unit volumes recorded their strongest growth in beer among the main alcoholic drinks categories in Turkey in 2022. The strong increase in beer packaging sales was attributed to factors such as a growing market and changing consumer…

While its demographic profile remains one of the most youthful in Europe, Turkey is steadily aging, with a gradually rising median age of population. Turkish people are living longer, with life expectancy rising. As such, the growth in the…

The Ankara in Turkey report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

The Antalya in Turkey report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Many local consumers prefer to make frequent small purchases, such as apparel accessories, in order to stylise their look without having to spend on larger, more expensive items of apparel, or at least delay their purchase. This behaviour is…

Economic instability and high inflation continued to restrain retail volume sales of apparel and footwear in Turkey at the end of the review period. The Turkish economy is taking longer to recover than many the economies of some other countries. This…

With inflation very still high, apparel and footwear specialists in Turkey registered both a double-digit percentage increase in current and constant value sales. However, there was slight contraction in the number of outlets, as rising costs led…