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 Market Research for Australia

Euromonitor publishes reports on industries, consumers and demographics in Australia.

  • Industry specific reports offer insight into market size and market share in Australia; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Australia report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Australia in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Australia Statistics factfile.

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Country Report

Bleach in Australia

Bleach continued to struggle to maintain sales in 2012 as product innovations in laundry care and surface care offered viable alternatives. In laundry care, in-wash stain removers offered a colour safe alternative to bleach with comparable results ...

Apr 2013 | US$900| Add to cart | View details

Country Report

Laundry Care in Australia

Fragrance continues to be a key sales driver as manufacturers innovate by offering an increasingly exotic and luxurious array of scents in a bid to extract extra value from tough market conditions. Nature-inspired fragrances remain popular as ...

Apr 2013 | US$900| Add to cart | View details

Country Report

Digestive Remedies in Australia

Digestive remedies experienced sales of A$216 million in 2012, up from A$205 million in 2011, a growth rate of 5% in current value terms. Australia’s ageing population, schedule changes, and the evolving Australian diet all played important roles in ...

Mar 2013 | US$900| Add to cart | View details

Country Report

Ear Care in Australia

Acute otitis media is an ear infection where ear care products are used to relieve pain, while the growing popularity of swimming and the subsequent incidence of swimmer’s ear represent a key driver of demand for ear care products in Australia. Ear ...

Mar 2013 | US$900| Add to cart | View details

Country Report

Emergency Contraception in Australia

Emergency contraception is available in Australia. The product is Schedule 3, which means it can only be sold from behind the counter, involving interaction with a pharmacist. The emergency contraceptive pill has been available in Australia since ...

Mar 2013 | US$900| Add to cart | View details

Country Report

Eye Care in Australia

Sales of eye care grew by 4% in 2012 to reach a value of A$131 million. The numerous factors that drive demand for eye care were all prevalent at the end of the review period. Variables such as the growth in the ageing population, continued ...

Mar 2013 | US$900| Add to cart | View details

Country Report

Herbal/Traditional Products in Australia

Sales of herbal/traditional products grew by 9% in current value terms in 2012, to reach A$706 million. The prevailing consumer trend of eating healthily and avoiding the consumption of products that are potentially detrimental to health supported ...

Mar 2013 | US$900| Add to cart | View details

Country Report

NRT Smoking Cessation Aids in Australia

NRT smoking cessation aids sales grew by 7% in 2012, reaching sales of A$187 million. The growing role that the supermarkets channel is playing in the retail distribution of NRT smoking cessation aids and the impact of plain packaging for tobacco ...

Mar 2013 | US$900| Add to cart | View details

Country Report

Consumer Health in Australia

Consumer heath in Australia grew marginally faster in 2012 compared to the review period. Continued demand for OTC offerings and consumer interest in health and wellness saw weight management, sports nutrition and vitamins and dietary supplements all...

Mar 2013 | US$2,400| Add to cart | View details

Country Report

Sports Nutrition in Australia

Sales of sports nutrition grew by 13% in 2012 in current value terms, compared to 10% in 2011. The reason behind the strong and rapid growth in 2012 was the fact that the use of sports nutrition became more mainstream among many Australians. The mass...

Mar 2013 | US$900| Add to cart | View details
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Books more ›

Statistical Reference Handbook

Statistical Reference Handbook