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 Market Research for Canada

Euromonitor publishes reports on industries, consumers and demographics in Canada.

  • Industry specific reports offer insight into market size and market share in Canada; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Canada report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Canada in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Canada statistics factfile.

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Country Report

Wound Care in Canada

Wound care covers products such as bandages, tape, film, plasters and gauze to treat and protect breaks, minor wounds or burns to the skin. It increased by a slight 1% in current value terms in Canada in 2013, to reach C$108 million. Home wound care ...

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Adult Mouth Care in Canada

In adult mouth care players provide a range of products for a variety of conditions or disorders, chief amongst which are canker sores and dry mouth. It is estimated that 20-25% of Canadians have canker sores at some time in their lives. The ...

Mar 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Analgesics in Canada

The pain symptoms associated with ageing, the continued rapid growth of naproxen, consumers’ desire for safer and less invasive pain relief and healthy lifestyles fuelled the growth of analgesics in 2013.

Mar 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Calming and Sleeping in Canada

Sales of calming and sleeping products accelerated in 2013, with a growth rate of 13% to reach C$78 million, driven by strong demand for sleeping aids, the popularity of melatonin and other natural health products, as well as marketing efforts from ...

Mar 2014 | US$900 | Pages: 28 | Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Canada

Cough and cold remedies, including decongestants, cough remedies, combination products, medicated confectionery and pharyngeal preparations for both adults and children, increased by 4% in 2013 to approximately C$583 million, whereas sales of ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Dermatologicals in Canada

Antifungals, , germicidals/antiseptics, and haemorrhoid treatments were the categories that gave dermatologicals a push towards higher than average growth in consumer health. Antifungals consists of topical antifungals (for conditions such as ...

Mar 2014 | US$900 | Pages: 26 | Add to cart | View details

Country Report

Digestive Remedies in Canada

The fundamental driver of sales of digestive remedies is the fact that many Canadians suffer from digestive disorders, which can be exacerbated with ageing, and give rise to serious social and economic problems in Canada. The Canadian Digestive ...

Mar 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Herbal/Traditional Products in Canada

Herbal/traditional products increased by 3%, picking up from last year, to reach sales of C$638 million in 2013. . The strict regulatory environment limits the extent of product development and marketing. Moreover, many consumers remain wary of the ...

Mar 2014 | US$900 | Pages: 33 | Add to cart | View details

Country Report

NRT Smoking Cessation Aids in Canada

NRT smoking cessation aids saw a slight slowdown from 4% current value growth in 2012 to 3% in 2013. Continued growth was the result of a decrease in the prevalence of tobacco use, and the rising desire of smokers to quit, facilitated by a wide range...

Mar 2014 | US$900 | Pages: 25 | Add to cart | View details

Country Report

Consumer Health in Canada

Despite the sluggish and bumpy economic recovery in Canada in 2013, consumer health showed good growth in 2013. The ageing population contributed to the sustained growth of a number of categories, even though it did not necessarily always manifest ...

Mar 2014 | US$2,400 | Pages: 108 | Add to cart | View details

Country Report

Sports Nutrition in Canada

In Canada, the sports nutrition landscape continues to be dynamic, with wider product and format assortment available in specialised and mainstream retail. Non-protein products such pre-workout amino acids, BCAAs, and products based on electrolytes ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Vitamins and Dietary Supplements in Canada

Growth in vitamins and dietary supplements was tempered marginally from the relatively high growth in previous years (3% in 2012), to 2% in 2013. The ageing of the population in Canada has been one of the key drivers of growth in this category for ...

Mar 2014 | US$900 | Pages: 45 | Add to cart | View details

Country Report

Weight Management in Canada

The decline of this category in 2013, which includes meal replacement slimming, weight loss supplements and slimming teas, was a continuation from the unexpected turn in 2011, when consumer sentiment started shifting away from weight management ...

Mar 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Hot Drinks in Canada

Canadian hot drinks witnessed healthy growth in 2013. The positive direction was mainly due to products such as fresh ground coffee pods, which grew significantly over the review period. The continuous expansion of this category reflected a wider ...

Mar 2014 | US$1,900 | Add to cart | View details

Country Report

Tea in Canada

Tea grew by 3% in retail value terms to reach C$518 million in 2013. Volumes of retail sales, however, experienced decline, mostly due to the drop in standard black tea sales – still the largest category in retail in actual sales terms. Aside from ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Coffee in Canada

The coffee category in Canada grew by 21% in retail value terms to reach $1.9 billion in 2013. Retail volume sales of coffee, however, saw a significantly slower performance, at 4%. The volume performance was due largely to the already high per ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Other Hot Drinks in Canada

In 2013 other hot drinks continued to post healthy growth in value terms, at 6% to reach C$108 million. Retail volume sales registered more modest growth, at 3%, indicative of higher pricing as a factor in value growth. Pricing was in large part ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Packaged Food in Canada

Overall, the mature Canadian packaged food marketplace saw a relatively flat performance in volume terms across most categories, while value growth was still hampered by retail competition and bargain hunting on the part of many Canadian consumers. ...

Feb 2014 | US$6,500 | Pages: 306 | Add to cart | View details

Country Report

Dried Processed Food in Canada

In 2013, dried processed food is impacted a lot by ethnic trends and represented by ethnic brands. Dried food like rice, noodles, including instant noodles, is a part of daily cuisine in a lot of Asian countries which is a key immigrant group in ...

Feb 2014 | US$900 | Pages: 57 | Add to cart | View details

Country Report

Frozen Processed Food in Canada

Value sales of frozen processed food are flat, reaching to C$5.2 billion, while volume sales decrease by less than 1%. With the Canadian economy in recovery mode, frozen processed food makers are seeking ways to retain consumer interest in this ...

Feb 2014 | US$900 | Pages: 65 | Add to cart | View details

Country Report

Ready Meals in Canada

In 2013, retail sales of ready meals see slow growth, increasing only marginally in current value and declining in volume terms. The category, however, still brings in a whopping C$4.5 billion, with frozen meals, pizza and salads accounting for the ...

Feb 2014 | US$900 | Pages: 61 | Add to cart | View details

Country Report

Canned/Preserved Food in Canada

Mature canned/preserved food in Canada is set remain flat in current value and volume terms during 2013, rising to C$2.6 billion. Canned/preserved soup is set to be the largest category in canned/preserved food during 2013, accounting for 21% of ...

Feb 2014 | US$900 | Pages: 63 | Add to cart | View details

Country Report

Chilled Processed Food in Canada

Value sales of chilled processed food are flat in 2013, reaching C$5.5 billion, while volume sales decrease by 1%. The higher value than volume growth anticipated in 2013 is an indication that the average unit price of chilled processed food is ...

Feb 2014 | US$900 | Pages: 64 | Add to cart | View details

Country Report

Luxury Goods in Canada

The luxury goods market registered solid growth in Canada as sales continued to reflect rising demand for luxury products among Canadian consumers. Key elements behind growth included steady national economic recovery, shifts in the composition of ...

Feb 2014 | View details
Price: US$1,100 | Sale: US$900 | Pages: 72 | Add to cart |

Country Report

Jewellery in Canada

Despite the potentially mitigating factors of rising gold prices and lingering post-recessionary spending constraint by consumers, jewellery sales grew in both volume and value terms for 2013. Consumers picked up spending on personal items as ...

Jan 2014 | US$900 | Pages: 27 | Add to cart | View details

Country Report

Personal Accessories in Canada

Personal accessories registered growth in 2013 as consumers continued to increase their spending on discretionary items such as personal luxuries and indulgences. Canada’s economic improvement over the year supported the rise in spending, as consumer...

Jan 2014 | US$1,100 | Pages: 59 | Add to cart | View details

Country Report

Watches in Canada

While the trend of economic improvement underpins increased consumer spending on watches, other factors have further buoyed performance. The growing use of watches as an individual fashion statement, rapid expansion of designs and styles, a growing ...

Jan 2014 | US$900 | Pages: 22 | Add to cart | View details

Country Report

Writing Instruments in Canada

Overall, in 2013 constant value sales of writing instruments record a 1% decline with retail volume remaining flat. Tendencies that affected writing instruments in Canada over the review period continued to play a role in 2012 and 2013, including ...

Jan 2014 | US$900 | Pages: 20 | Add to cart | View details

Country Report

Bags and Luggage in Canada

Bags and luggage was impacted by several predominant trends in 2013, such as the rising number of students and adults returning to school, growing demand for quality, increased travel by Canadians, casual elegance in fashion and new technologies for ...

Jan 2014 | US$900 | Pages: 24 | Add to cart | View details

Country Report

Financial Cards and Payments in Canada

With the exception of ATM cards and store cards, remaining financial card transaction value rose faster than forecast GDP growth in 2013. Credit cards remain driven by extensive and evolving rewards/loyalty programmes that aim to reach affluent ...

Jan 2014 | US$1,900 | Pages: 70 | Add to cart | View details

Country Report

Consumer Lending in Canada

Both mortgages/housing and consumer credit lending slowed in 2013, but remained firmly in positive territory. Lower margins for prime mortgage loans are guiding chartered banks to seek higher growth lending opportunities. Record low mortgage payments...

Jan 2014 | US$1,900 | Pages: 14 | Add to cart | View details

Country Report

Eyewear in Canada

The overall market for prescription eyewear recorded growth of5% in current value terms in 2013, with retail volume up by 3%. The performance over the 2008-2013 review period saw current value sales rise by 15%, with volume sales increasing by 9%. ...

Dec 2013 | US$1,100 | Pages: 31 | Add to cart | View details

Country Report

Contact Lenses in Canada

Underpinned by the growing usage of daily disposable lenses, the contact lenses category registered an increase of 3% in value terms, with volume sales achieving marginally higher growth in 2013. The outpacing of value by volume growth was driven by ...

Dec 2013 | US$900 | Pages: 18 | Add to cart | View details

Country Report

Spectacles in Canada

Population ageing remained a major driver of demand for spectacles in 2013, as the fast growing older segment of the population is more likely to suffer from a range of vision problems. However, this is not limited to only older Canadians, as the use...

Dec 2013 | US$900 | Pages: 18 | Add to cart | View details

Country Report

Noodles in Canada

In 2013, noodles remains a dynamic category and sees growth of 6% in current value terms and 3% in volume to achieve a total of C$255 million. A key factor that continues to support and drive demand is the growing population flow coming from Asia ...

Dec 2013 | US$900 | Pages: 54 | Add to cart | View details

Country Report

Pasta in Canada

Pasta enjoys high household penetration in Canada, and for many consumers pasta is the basis for inexpensive, tasty and convenient meals. While chilled/fresh pasta posted the highest value gains during the year, dried pasta demand was also strong. ...

Dec 2013 | US$900 | Pages: 54 | Add to cart | View details

Country Report

Sauces, Dressings and Condiments in Canada

In 2013, retail sales increased 3% to C$3 billion. Cooking sauces, which accounted for 33% of category sales, herbs/spices (10% of category sales) as well as spicy chili/pepper sauces are the leaders in sales growth for the year. Broad consumer ...

Dec 2013 | US$900 | Pages: 65 | Add to cart | View details

Country Report

Soup in Canada

The mature soup category in Canada is set decline by 1% in current value and volume terms in 2013. Soups in general have had great difficulty maintaining consumer interest in recent years. Many younger consumers are simply uninterested in packaged ...

Dec 2013 | US$900 | Pages: 56 | Add to cart | View details

Country Report

Sweet and Savoury Snacks in Canada

In 2013, retail sales of snacks saw a 5% rise in current value terms and 3% in volume terms as snacking remains common among Canadians, even though some are increasingly choosing other types of products, such as fresh fruit and vegetables, yoghurt ...

Dec 2013 | US$900 | Pages: 55 | Add to cart | View details

Country Report

Sugar Confectionery in Canada

Retail sales of sugar confectionery are expected to remain relatively flat in 2013 in current value terms, whilst retail volume sales are expected to register a slight decline. The mature category was characterised by a slow pace of innovation and ...

Dec 2013 | US$900 | Pages: 56 | Add to cart | View details

Country Report

Yoghurt and Sour Milk Products in Canada

Yoghurt and sour milk products is expected to increase by 3% in current value terms in 2013. The category is increasingly faced with saturation in Canada, and growth is highly dependent on new product developments, which seek to grow share from an ...

Dec 2013 | US$900 | Pages: 64 | Add to cart | View details

Country Report

Baby Food in Canada

Retail sales of baby food are expected to increase by 1% in current value terms to reach C$584 million in 2013. One of the key factors shaping demand is changing demographics, which sees the child population moving towards toddler age and older, as ...

Dec 2013 | US$900 | Pages: 55 | Add to cart | View details

Country Report

Cheese in Canada

Cheese in Canada is expected to increase by 3% in current value terms in 2013 (2% in 2012), supported by demand for fine unpackaged hard cheese and soft cheese. Volume growth is expected to see a negligible decline overall, influenced in no small ...

Dec 2013 | US$900 | Pages: 64 | Add to cart | View details

Country Report

Chocolate Confectionery in Canada

One of the key trends in 2013 saw consumers shift their purchasing from the front to the back of stores. Chocolate purchases for later consumption are expected to account for close to 60% of sales in 2013, as consumers sought greater value, and ...

Dec 2013 | US$900 | Pages: 57 | Add to cart | View details

Country Report

Confectionery in Canada

One of the key trends in 2013 saw consumers shift their purchasing from the front to the back of stores. Chocolate purchases for later consumption are expected to account for close to 60% of sales in 2013, as consumers sought greater value, and ...

Dec 2013 | US$1,900 | Pages: 72 | Add to cart | View details

Country Report

Dairy in Canada

Yoghurt and sour milk products is expected to increase by 3% in current value terms in 2013. The category is increasingly faced with saturation in Canada, and growth is highly dependent on new product developments, which seek to grow share from an ...

Dec 2013 | US$1,900 | Pages: 90 | Add to cart | View details

Country Report

Drinking Milk Products in Canada

The 2% current value increase expected for drinking milk products in 2013 was higher than in 2012, when the category posted a 1% increase. Moderate price increases, coupled with higher demand for flavoured, organic and non-dairy milk alternatives ...

Dec 2013 | US$900 | Pages: 65 | Add to cart | View details

Country Report

Gum in Canada

As gum continues to climb in price, consumers have shied away from purchases, leading to a decline in sales. The target consumers for gum are students and teens, who are increasingly turning to alternative low-cost purchases, such as song downloads ...

Dec 2013 | US$900 | Pages: 54 | Add to cart | View details

Country Report

Meal Replacement in Canada

Whilst targeting different dietary needs, slimming and convalescence products play in the field of health and wellness, and are thereby affected by the changing consumer demands associated with healthy nutrition and lifestyle changes. Overall, meal ...

Dec 2013 | US$900 | Pages: 53 | Add to cart | View details

Country Report

Other Dairy in Canada

Other dairy is expected to increase by 4% in current value terms in 2013, driven in large measure by strong demand for cream – the largest category by far in current value and volume terms – with gains seen in coffee cream. Total sales of other dairy...

Dec 2013 | US$900 | Pages: 63 | Add to cart | View details
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Books more ›

Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook