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 Market Research for Canada

Euromonitor publishes reports on industries, consumers and demographics in Canada.

  • Industry specific reports offer insight into market size and market share in Canada; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Canada report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Canada in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Canada statistics factfile.

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Complete Euromonitor Reference Library

Buy all 11 books at this discounted price until the end of July.

May 2013 | View details ›
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Country Report

Vitamins and Dietary Supplements in Canada

Between 2007 and 2012, the percentage of Canadians aged over 65 increased from 13.5% to 14.8% of the total population. On-going shift in population demographics towards an ageing population is seen as one of the driving forces behind the demand for ...

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Country Report

Weight Management in Canada

While weight management products found in retail are often criticised by nutritionists and health professionals for providing no long-term or healthy solution to weight loss, retail sales continue to see demand, registering close to 5% in current ...

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Country Report

Wound Care in Canada

Demand for wound care was supported by the longer summer season in 2012 promoting more outdoor activities amongst Canadian, which in turn increases the chances of injuries. Additionally, a growing proportion of elderly people, and a consequent ...

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Country Report

Adult Mouth Care in Canada

It is estimated that 20-25% of Canadians have a canker sore at some time. The cause of these sores is not fully understood, but they occur most often in people aged between 10- and 40-years-olds, and more so among women. Retail sales of adult mouth ...

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Country Report

Analgesics in Canada

Canada’s ageing population combined with growth from new product lines represented the driving forces of analgesics in 2011. The number of Canadians over the age of 65 increased by over 3.5% over the review period, to 5.1 million by the end of 2012. ...

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Country Report

Calming and Sleeping in Canada

In 2011, a study released by Universite Laval revealed that 40% of Canadians are affected by sleep disorders. Furthermore, the survey indicated that many Canadians prefer to treat their symptoms without a doctor’s help. Thus, while 13% of respondents...

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Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Canada

Cough, cold and allergy (hay fever) remedies declined by just under 1% in current value in 2012 to C$748 million. This is attributed to a decline of major players, such as McNeil Consumer Healthcare and Sanofi. In addition, the shortages from ...

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Country Report

Dermatologicals in Canada

Strained Canadian public medical system is encouraging Canadians to take their health problems into their own hands. The biennial health care survey conducted by Statistics Canada, showed that the number of Canadians experiencing difficulties in ...

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Country Report

Digestive Remedies in Canada

Although Canada’s aging population remains the main source behind the demand for digestive remedies, the recent supply shock due to Novartis production shutdown in North America led retail sales in 2012 to decline by 1%, falling to C$367 million. ...

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Statistical Reference Handbook

Consumer Americas 2013

Oct 2012