Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Chile. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Energy drinks has emerged as one of the most dynamic categories in Chilean soft drinks in recent years. With astounding growth over the review period, the category has gained a strong following, not only in the off-trade channel but also via…
The production of olive oil in 2023 has been slowing in 2023 due to two crucial factors: adverse weather conditions and the increasing cost of fertilisers. Weather conditions have a significant impact on olive tree cultivation and subsequently on…
In 2023, Chile’s economy contracted by 0.3%, due to sluggish private spending, gross fixed capital formation (GFCF) and exports, despite a rise in public consumption. However, projections for 2024 are for GDP growth of 1.7%, driven by robust exports,…
The dairy products and alternatives industry continues to experience significant increases, including rising costs for animal feed, consequently creating a worrying situation for dairy farmers and how they operate. As the expenses associated with…
Inflation's impact on the performance of premium dog food brands in Chile is multifaceted, affecting both operational costs and consumer purchasing behaviour. As inflation escalates, the cost of importing high-quality ingredients, which are often a…
2022 marked a reversal of the positive trend witnessed in the preceding two years, characterised by an increase in demand for dishwashing. Unfortunately, this negative trend persisted into 2023. In 2022, the decline in retail volume sales could be…
After achieving dynamic volume growth in 2021, driven by greater access to financial liquidity for local consumers, demand for dishwashers notably declined in 2022. Struggling to maintain their international supply chains due to higher container…
While local consumers continued to search for more affordable products in 2023 due to high inflation and limited disposable incomes, discounters in Chile struggled to replicate the dynamic value growth and expansion witnessed during the previous two…
Direct selling in Chile remained an important channel in 2023 for local consumers looking to access affordable products, specially for those interested in beauty and personal care. The latter continued to drive value sales in 2023, holding 72% share…
Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…
Digestive remedies in Chile is experiencing a deceleration in value growth during 2023 compared to the double-digit increases observed in the previous two years. Despite a general decline in demand, the category continues to show healthy growth rates…
Dietary supplements in Chile is experiencing a resurgence in dynamic value growth in 2023, following a decline the previous year. This renewed growth can be attributed to the growing interest among consumers in educating themselves about the…
Dermatologicals maintain a healthy growth trajectory in line with figures recorded in 2022, retaining significant value sales that surpass pre-pandemic levels. While this category typically demonstrates notable stability and does not exhibit…
Depilatories in Chile saw a slight increase in current value terms in 2023. This was primarily driven by price rises, as sales continued to decline in volume terms. However, the category maintained current value sales significantly higher than those…
Despite the economic downturn impacting beauty and personal care categories, deodorants displayed resilience in Chile in 2023, returning to solid retail volume growth and seeing dynamic current value growth, recording higher growth compared with most…
The latest “National Survey on Cash Usage and Preferences” from Chile’s Central Bank reveals intriguing shifts in payment preferences post-pandemic. In 2022, despite another decline in value, the number of personal cash transactions rebounded to…
2023 has undoubtfully been challenging for dairy products and alternatives in Chile, mostly in terms of volume growth, because due to high inflation rates that the country is experiencing, value growth is offsetting the strong reduction in volumes.…
Credit cards in Chile are undergoing a fascinating transformation, driven by the increasing digitalisation of consumer finance. A surge in digital transactions, including via credit and debit card operations, has led to a significant shift towards…
Cough, cold, and allergy (hay fever) remedies in Chile is experiencing remarkable growth for the second consecutive year in 2023, both in terms of volume and value. This upward trend can be attributed primarily to the return to normalcy following the…
2022 was an extremely challenging year for cooking ingredients and meals in Chile, and the economic effects experienced in the country during that period are still relevant in 2023. Despite consumers' anticipation of an improved economic landscape…