The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in China.
The Shenyang in China report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
The Shenzhen in China report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
Xiaomi, TCL and Oppo are aggressively expanding into overseas markets and enjoy tremendous success. However, these brands tend to be popular with consumers due to their low prices. What can Chinese brands do to shed the negative perception of low…
In 2023, despite the end of the zero-COVID policy, skin care in China did not witness the anticipated strong rebound, but instead experienced a modest recovery in the low single digits in current value terms, with actual value sales remaining lower…
Sleep disorders were already in the spotlight after the outbreak of COVID-19, and demand for sleep aids rose, given the disruption to daily routines, coupled with long screen hours during the lockdowns. However, despite the easing of COVID-19…
Retail volume sales of small cooking appliances are expected to decline by a high single-digit rate in 2023. In the post-pandemic era, demand for small cooking appliances has weakened further, mainly because consumers are cooking less at home. With…
Small local grocers in China includes a broad range of outlet types, from mom-and-pop stores to wet markets. After a year of significant decline in 2022, small local grocers returned to growth in 2023. This was mainly due to the end of COVID-19…
E-vapour products in China was devasted by a substantial package of industry regulations and policy updates throughout 2022, restricting the production, wholesale, and retail operations of e-cigarette players. The ban on flavoured e-vapour products,…
Owing to the implementation of a zero-COVID policy in 2022, and the subsequent relaxation of stringent lockdown measures, in 2023 retail current value sales of snacks are set to experience a resurgence, thereby regaining momentum after a lacklustre…
In 2023, soft drinks in China maintained low off-trade volume growth, and a stronger current value increase. Meanwhile, although on-trade volume sales of soft drinks continued to decline, it was at a much slower rate, and current value sales saw a…
The PET bottle, which continued to record increasing packaging unit volumes in 2023, remained the dominant pack type across the soft drinks industry in China in this year, with this expected to continue over the forecast period. This is because this…
Following a rebound in 2023, which saw strong double-digit current value growth, spectacles in China is set to return to high single-digit growth in 2024, indicating a return to a more stable growth trajectory. In terms of category performances,…
The impact of the COVID-19 pandemic on spirits in China was profound in 2022, as the closure of on-trade establishments during lockdowns had a detrimental effect on sales in the category. However, amidst these challenging circumstances, there was a…