China

In 2022, the distribution of vegetables was adversely affected by the ongoing impact of pandemic-related restrictions in China, resulting in disruptions to various purchasing channels, including foodservice and institutional establishments, and…

After a year of minimal current value growth in 2022, when consumers limited their trips outside the home due to COVID-19 outbreaks, vending saw a strong increase in its growth rate in China in 2023. A double-digit rise was seen in value sales –…

In 2023, video games in China exhibited a strong rebound, with a double-digit growth rate in current value terms. This resurgence can be attributed to several key factors. First, the normalisation of new game licenses in 2023 injected new vitality…

Vitamins enjoyed a surge in demand throughout the COVID-19 wave which started after the lifting of COVID-19 restrictions in December 2022, and lasted during the first half of 2023. Products with the purpose of immune support, such as vitamin C, which…

This visual report highlights the results of Euromonitor International’s 2021 Voice of the Consumer: Mobility Survey, including everyday transportation habits and attitudes of global consumers.

This visual report highlights the results of Euromonitor International’s 2022 Voice of the Consumer: Mobility survey, including the everyday transportation habits and attitudes of global consumers.

Wearable electronics is seeing small positive volume sales in 2023. 2022 was a hard year for almost all consumer electronic categories in China, as the government’s tightened pandemic control measures, thus limiting economic activities. Wearable…

Despite the lifting of COVID-19 restrictions at the end of 2022, in 2023 consumers have not fully emerged from the shadow of COVID-19. Lingering health concerns and illness have led to an increased focus on health and immunity. This heightened…

In light of the COVID-induced lockdowns in 2022, there was a notable reduction in the level of imports of wine within China. This decline in the aggregate wine supply impacted the availability of imported wine and contributed to decreases in…

In 2023, the 3-year growth streak for general purpose wipes ended as emergent demands coming from the pandemic saw sharp decline and the growth pattern for the category returned to normal. While personal hygiene awareness is here to stay, Chinese…

With the end to the zero-COVID policy in the country, and the return to a more normal consumer environment, womenswear is expected to experience a substantial single-digit current value rebound in China in 2023, drawing close to the level of sales…