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Future Demographic

China in 2030: The Future Demographic

In 2030, the population of China will reach 1.4 billion, an increase of 4.7% from 2012. Falling birth rates and increasing life expectancy mean that the population is ageing rapidly. In 2030 the median age will be 47.1 years and China will have the ...

Apr 2014 | US$900 | Pages: 26 | Add to cart | View details

Strategy Briefing

Celebrity Power and Its Influence on Global Consumer Behaviour

Celebrities are playing an ever greater role in modern culture and consumption patterns, serving as arbiters of taste, style and public opinion the world over. Their endorsement and creative input enables them to bring attention, credibility and ...

Mar 2014 | US$2,600 | Pages: 69 | Add to cart | View details

Strategy Briefing

Parents-in-Waiting: Global Perinatal Market Trends

Despite low birth rates and economic pressures, pregnancy and childbirth are celebrated more than ever. From the moment of conception, routines and shopping habits change radically and a growing “bump” industry has emerged, spanning everything from ...

Dec 2013 | US$2,600 | Pages: 77 | Add to cart | View details

Statistical Reference Handbook

International Marketing Data and Statistics 2014

Comparable demographic, economic and marketing statistics for 160 non European countries countries presented in a concise, easy to understand format.

Nov 2013 | US$475 | View details

Strategy Briefing

Mobile Cocooning: How Growing Reliance on Smart Devices is Influencing Consumer Behaviour

Recent years have seen an explosion in mobile web use. Increasingly powerful devices and apps are capable of fulfilling a multitude of tasks, from entertainment, communication and navigation to shopping, education and health monitoring. As a result. ...

Sep 2013 | US$2,600 | Pages: 79 | Add to cart | View details

Strategy Briefing

How BRICS Consumers Behave

With growing economies, rising incomes and expanding middle classes, the five emerging countries that form the BRICS (Brazil, Russia, India, China, South Africa) offer a wealth of potential for consumer goods companies facing stagnant demand in the ...

Aug 2013 | US$2,600 | Add to cart | View details

Consumer Lifestyle

Consumer Lifestyles in China

The rise of Chinese consumers in recent decades has been remarkable and the impact of their spending power on global demand is not anticipated to abate in coming years despite the country’s slowing economy. Now more sophisticated consumers, many ...

Jul 2013 | US$1,900 | Add to cart | View details

Strategy Briefing

Midlife Women: Embracing Power and Avoiding Invisibility in Global Consumer Markets

This report explores the lives of midlife women. Despite their number, spending power and contribution to the labour force, many wonder why they are ignored. In mature markets midlifers are the big spending Boomers. In emerging markets they are a ...

May 2013 | US$2,600 | Pages: 65 | Add to cart | View details

Strategy Briefing

Downsizing Globally: The Impact of Changing Household Structure on Global Consumer Markets

Despite ever rising living costs and the inability of many young adults to fly the nest while times are hard, the global trend towards smaller and less conventional household units continued apace over the review period, driven by lower marriage and ...

Apr 2013 | US$2,600 | Pages: 82 | Add to cart | View details

Strategy Briefing

Consumer Buying Behaviour in the Recession: Global Online Survey

In the midst of the global downturn, with consumers facing job losses and rising prices, which purchasing criteria are they prioritising and how have their shopping habits changed? This new global report analyses the results of Euromonitor ‘s 2011 ...

Jan 2012 | US$2,600 | Pages: 111 | Add to cart | View details
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    Statistical Reference Handbook

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