Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Dominican Republic. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Bleach is widely used by Dominicans as it is considered highly versatile and is frequently used for cleaning floors, as a surface disinfectant and occasionally as a bleach in laundry. Its multipurpose benefits and lower unit price compared to…
In 2023, floor polish showed steady growth in retail volume terms. However, this product is increasingly impacted by surface care and floor cleaning alternatives, which claim to polish surfaces as well as providing cleaning and disinfection…
In the years prior to the pandemic, consumers were keen to migrate towards premium fragrances in the Dominican Republic. However, with the economic effects suffered by low- and middle-income Dominicans during the pandemic and the subsequent…
In 2023, Dominicans have shifted back to pre-pandemic lifestyles, since they are eating out more frequently and taking school classes face-to-face, whilst fewer companies have maintained the remote work option. At the same time, home cooking has…
Depilatories in the Dominican Republic witnessed steady volume growth in 2023. Demographic groups with lower purchasing power have become more cautious with their purchases in recent years, with inflation taking its toll. Less essential products such…
In 2023, wipes in the Dominican Republic recorded positive retail value growth, benefiting from products that have versatile and multifunctional uses. For example, consumers increasingly use baby wipes not only to clean babies' skin but for other…
Deodorants are widely used by the population in Dominican Republic, where it is considered a necessity regardless of income group. Despite the price increases in recent years, demand has proved resilient with retail volume sales continuing to rise in…
Household insecticides in the Dominican Republic are dependent on imports to supply domestic demand. The volatility in raw material and logistical costs in recent years has been reflected in the higher retail prices of these products. In 2023,…
Retail sales of oral care products showed greater dynamism in current value terms, with volume growth subsiding due to lingering high prices in the Dominican Republic. Basic oral care habits such as teeth brushing are well established among the…
Toilet care products showed moderate growth in retail volumes sales in 2023. Consumers in the Dominican Republic prefer to use rim blocks as these are an affordable product for most demographic group, especially in the face of current inflationary…