Germany

The Coronavirus (COVID-19) pandemic has shown the vulnerability of the current supply chain model and had an extensive impact on the manufacturing industry’s global supply and transportation networks. Global supply chains are forecast to become more…

The Coronavirus (COVID-19) outbreak significantly disrupted manufacturing and service sectors as well as the global transportation system. This briefing examines how manufacturing, services and transportation industries are impacted by the…

Cough and cold remedies were recording see high single-digit growth in current value terms in 2023, with sales benefiting from the large number of cases of cold and flu in the 2023/2024 season. Furthermore, value sales were also being boosted by unit…

In 2023, credit cards in Germany witnessed a nuanced recovery characterised by a notable and consistent increase in transaction volume and value. As the nation emerged from pandemic-induced restrictions, industries such as travel and dining -…

Thin wall plastic containers are used in a wide range of dairy products, but most heavily in yoghurt, cheese, fromage frais and quark, and cream. In 2022, thin wall plastic containers were in decline in all four of these categories in which they have…

Dairy products and alternatives in Germany is a significant and dynamic space that has experienced various shifts and transformations in recent years. While traditional dairy products continue to dominate the local market, there has been a notable…

In 2023, debit cards in Germany maintain their upward trajectory, building on the momentum gained in previous years. The waning impact of the pandemic has accelerated the transition from cash to digital payments, particularly debit cards. This shift…

Deodorants saw growth in 2022, with good sales growth in both retail current value terms (all formats) and retail volume terms (deodorant sprays and roll-ons only). Indeed, the summer of 2022 was hot in Germany, which led to higher overall volume…

In 2022, retail sales of depilatories saw an improved performance in current value terms compared with 2021. This was partly due to inflationary pressures, which increased unit prices and drove growth. At the same time, retail volume sales saw a…

Dermatologicals again registered positive current value growth in 2023, continuing the trend of the previous years. The most dynamic category – hair loss treatments – continued to post strong growth. There are several reasons supporting the demand…

Most areas of dietary supplements continued to grow in volume and current value terms in 2023, albeit generally at quite modest rates, particularly in volume terms. Sales have been hit by the saturated nature of dietary supplements as well as the…

In 2023, the demand for digestive remedies across different categories was relatively stable. The increasing prevalence of symptoms of acid or gastroesophageal reflux have been supporting retail volume and current value sales of proton pump…

Technological advances are creating unprecedented change across consumer-facing industries. The Digital Consumer Survey, fielded in March and April, offers insight into the pace and depth of this evolution, tracking consumer behaviour, attitudes,…

Despite the shared mobility industry’s 30% drop in gross bookings in 2020 due to the COVID-19 pandemic, it is expected to rebound, doubling its market size over 2020-2025 in real terms. Some of the key future trends in the industry include the…

Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…

In 2023, direct selling in Germany continued on its growth trajectory, albeit at a steadier pace compared to the spike during the pandemic. The channel's success is largely attributed to its effective digital transformation and the adoption of a…