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 Market Research for Greece

Euromonitor publishes reports on industries, consumers and demographics in Greece.

  • Industry specific reports offer insight into market size and market share in Greece; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Greece report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Greece in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Greece statistics page.

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Country Report

Hosiery in Greece

With the winter being mild and the summer long, hosiery was not favoured by the weather conditions during 2013 in Greece. Also, fashion trends favoured leggings, which absorbed a great deal of the demand away from tights. Recession-struck consumers ...

Apr 2014 | US$900 | Pages: 23 | Add to cart | View details

Country Report

Jeans in Greece

Greek consumers faced some hard socioeconomic conditions over the last five years, whereby unemployment increased dramatically whilst wages fell substantially. In this climate, casualwear increased in preference, given its practical benefits, its ...

Apr 2014 | US$900 | Pages: 29 | Add to cart | View details

Country Report

Menswear in Greece

The ongoing recession and record-high unemployment levels continued to limit both purchasing power and consumers’ will to shop for apparel, especially amongst the male population. Greek men are not particularly into shopping for clothing, often ...

Apr 2014 | US$900 | Pages: 30 | Add to cart | View details

Country Report

Sportswear in Greece

Sports activities have actually been reported to have benefited from the recession and the downfall of the Greek economy. Reasons of practicality certainly lie behind this trend, as consumers now do not have as much money (and are thus unwilling to ...

Apr 2014 | US$900 | Pages: 22 | Add to cart | View details

Statistical Reference Handbook

European Marketing Data and Statistics 2014

Comparable demographic, economic and marketing statistics for 45 European countries presented in a concise, easy to understand format.

Nov 2013 | US$475 | View details

Consumer Lifestyle

Consumer Lifestyles in Greece

Studies indicate that Greek consumers are amongst the most pessimistic in Europe and it is not difficult to see why. In 2012, the Greek economy contracted for the fifth consecutive year, unemployment climbed to an average of 24.3% and disposable ...

Oct 2013 | US$1,900 | Pages: 48 | Add to cart | View details

Statistical Reference Handbook

Consumer Europe 2014

A popular reference book to identify consumer market trends. It has comparable market size statistics for hundreds of consumer products.

Aug 2013 | US$600 | View details
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