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 Market Research for Ireland

Euromonitor publishes reports on industries, consumers and demographics in Ireland.

  • Industry specific reports offer insight into market size and market share in Ireland; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Ireland report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Ireland in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Ireland statistics factfile.

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Future Demographic

Ireland in 2030: The Future Demographic

In 2030, the population of Ireland will reach 4.8 million, an increase of 7.2% from 2010. The population has been growing at an increasing pace since the end of the 1990s but in the future will be characterised by falling numbers of working age ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Direct Selling in Ireland

Direct selling was gradually falling out of favour over the review period, with declining interest very much remaining a key influence on channel performance. Direct selling tends to have an increasingly old-fashioned image, particularly as internet ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

DIY, Home Improvement and Garden Centres in Ireland

The near collapse of the Irish housing industry has been one of the most significant influences on the declines registered in DIY, home improvement and garden centres. In pre-recession Ireland, the construction and property industries were among the ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Electronics and Appliance Specialist Retailers in Ireland

Electronics and appliance specialist retailers have been among the hardest hit in the market as a consequence of falls in consumer confidence. Demand for luxury appliances such as flatscreen televisions and other big-ticket items such as freezers and...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Furniture and Furnishings Stores in Ireland

The effects of the recession were felt throughout the economy, although some of the most striking declines were witnessed in the property and construction markets, which came close to collapse, leaving a glut of unsold and overvalued properties on ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Grocery Retailers in Ireland

Grocery retailers continue to be hit across the board by adverse economic conditions in Ireland, seeing a further current value decline of 2% in 2011. This has come amidst rising concerns about the prospects of a recovery in Ireland. The country’s ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Health and Beauty Specialist Retailers in Ireland

The recession has now had a clear impact on the performance of health and beauty retailers in Ireland, as consumers make cutbacks in most areas of their lives. Although the full impact of this was slower to be seen in this channel, it is apparent now...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Homeshopping in Ireland

Homeshopping represents one of the categories most strongly losing favour with Irish consumers, with interest already waning over earlier parts of the review period given an old-fashioned image. The recession, which hit midway through the review ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Internet Retailing in Ireland

Internet retailing was one of the few channels in Ireland to show a positive movement in 2011, growing by 9% in value sales terms. The performance, however, was markedly impacted by the downturn in consumer confidence and levels of spending, ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Leisure and Personal Goods Specialist Retailers in Ireland

The leisure and personal goods specialist retailers channel has been hard hit by the recessionary conditions, which continue to plague Ireland. Retailers in this channel have been hit by falls in consumer spending, while their own costs have also ...

Mar 2012 | US$900| Add to cart | View details ›

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