Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ireland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Sugar confectionery is seeing retail volume sales decline as the war on sugar gains further momentum in Ireland. The pandemic intensified consumer’s focus on health and self-care with a growing awareness of nutrition and the negative health impacts…
In 2023, street stalls/kiosks in Ireland was the best performing consumer foodservice channel in terms of value sales growth. This was mainly due to it being one of the most negatively impacted during the pandemic. Therefore, sales and transactions…
In 2023, packaged staple foods in Ireland saw a significant shift in consumer behaviour and industry dynamics. Traditional favourites such as potatoes, bread, meat, eggs and fish remain the most commonly consumed staple foods. However, increased…
The year 2023 is shaping up to be another strong year for sports nutrition in Ireland. Daily routines are back to normal following the removal of all pandemic-related restrictions, with consumers back into gyms and other sporting venues, driving the…
Sports drinks remained still quite a small category in Ireland at the end of the review period, but it continued to grow fast in off-trade volume and current value terms. In the wake of the COVID-19 experience, many consumers have shifted towards to…
Volume sales of spirits declined in 2022, despite the recovery on on-trade consumption, following the lifting of COVID-19-related restrictions at the beginning of the year. This was due to a significant decline in off-trade volumes, as the…
Soft drinks is projected to see a flat off-trade volume growth performance over 2023. While more established categories like carbonates, concentrates and juice are set to see decreases, perceived healthier bottled water and RTD tea (especially…
Snacks in Ireland has come under pressure from rising prices in 2023. Many consumers perceive the higher prices as a deterrent and are switching to cheaper snacking options or reducing their snacking to some extent. Additionally, the increased prices…
Closed-system single-use vapes continued to be the highest-performing e-vapour product in this category in current retail value terms in 2022, thanks to widespread availability through a range of retail channels and local consumers, particularly…
Sales in small local grocers start to creep up again in Ireland in 2023. However, some challenges remain, as this channel also faces competition from other retail options. Whilst small local grocers tend to offer proximity convenience to consumers,…
General anxiety related to economic uncertainty, the high cost of living and the war in Ukraine is improving the popularity of sleep aids in 2023. Many consumers are also back to hectic everyday lifestyles, with commuting, longer working hours and a…
In 2023, the struggling economy shaped results on the skin care landscape in Ireland. High inflation and declining GDP resulted in a fall in average disposal income. While retail value growth remained positive, driven by rising prices, retail volume…
Self-service cafeterias in Ireland experienced 11% current value growth in 2023, although sales, transactions and outlet numbers remained below pre-pandemic levels. Several factors drove the channel’s growth. First of all, the business sector…
In 2023, the savoury snack category in Ireland was characterized by a strong emphasis on taste and quality. Consumers prioritise these factors above all else when choosing their savoury snacks, leading to an increase in the variety of flavours…
In 2023, one key trend in sauces, dips and condiments in Ireland was the increased emphasis on marketing and advertising to stimulate consumption. This trend was particularly evident in the success story of Mutti, a local player in pasta sauces.…
Volume sales of RTDs saw healthy growth in 2022, albeit at a slower pace than the previous year. With the lifting of restrictions on 22 January, consumers poured into pubs and restaurants, which were now able to operate at full capacity without the…
RTD tea is projected to continue to post off- and on-trade volume growth over 2023, albeit at much slower rates than in 2022. Both still and carbonated RTD tea continued to see volume growth at the end of the review period. Still RTD tea has enjoyed…
RTD coffee continued to grow fast in Ireland in 2023. Convenience and indulgence factors have contributed to the rise in popularity of iced coffee. Moreover, busy lifestyles and the desire for refreshing caffeinated options have led to increased…
Rice, noodles and pasta saw a significant shift towards healthier options in 2023. Irish consumers increasingly sought wholewheat pasta, brown rice and quinoa noodles, reflecting growing awareness of the importance of a balanced diet and the benefits…
Retail tissue in Ireland witnessed a second year of high current value growth in 2023, underpinned by unit price increases, as well as buoyant demand for tissue products. However, the impact of inflation has subsided in 2023, putting less pressure on…