Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ireland. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
During 2023, ready meals in Ireland experienced a surge, stimulated by innovative product offerings. Among these, The Gym Kitchen's Beef Lasagne and Tesco's Beautifully Balanced Chicken & Sweet Potato Katsu Curry stood out for their unique selling…
In 2023, economic factors have shaped the performance of mass beauty and personal care in Ireland. High inflation, rising prices in energy and transport, and a declining GDP growth have all had an impact on sales, with shrinking disposable incomes…
The available lodging for tourists has declined in 2023 as compared to 2019. The reduction in capacity is a direct result from the government’s reliance on tourist accommodation to house those seeking refuge, followed by new legislation impacting…
In 2023, limited-service restaurants in Ireland played a significant role in overall foodservice, contributing 32% share to total value sales. Limited-service restaurants not only recovered to 2019 sales levels in 2022, reaching a recovery index of…
In 2023, laundry care saw a decline in retail volume growth as retail value sales were bolstered by rising inflation and high price points. Furthermore, as hygiene concerns diminished following COVID-19, Irish consumers were returning to pre-pandemic…
Off-trade volume sales of juice were under pressure in Ireland in 2023, largely due to the health and wellness trend. Irish consumers were more conscious of the nutritional aspects of their drinks. Thus, the high sugar content of juice counted…
Population growth in Ireland from 2021-2040 will result from positive natural change and positive net migration. The stable fertility rate and birth rate above the regional average will create strong opportunities for child-related goods and services…
Cork and Limerick shine as Ireland’s most economically dynamic cities, with Limerick displaying the greatest potential for future economic expansion. Nonetheless, Irish cities will confront persistent challenges. In the short term, these encompass a…
Ireland is expected to experience economic growth and increased per capita income over 2022-2027. Later Lifers are projected to dominate the top income group, influencing luxury spending. While income inequality is forecast to increase, poverty rates…
Increasing numbers of ice cream producers are focusing on nostalgia to attract consumers who want something more than a novel flavour. The Fruit-tella ice cream is the first of its kind in the UK and combines three popular flavours into one product.…
Hypermarkets struggled in Ireland in 2023, due to a variety of factors. One such is the fact such stores, being large in size, were strongly affected by the hikes in energy bills and associated utilities. This made it challenging for hypermarket…
According to the Health Service Executive (HSE), only 13% of Irish children fulfil the national physical activity recommendations, with at least one in five children being overweight or obese. Due to increasing concerns surrounding the topic, the…
Functionality has been the defining trend within soft drinks in 2022, with products being fortified with ingredients such as vitamins and zinc. Post-pandemic trends have led consumers to look for improved nutrition to support their immune system and…
The Irish health agenda, alongside post-pandemic health awareness behaviour, has drastically changed snack purchasing habits among local consumers. In December 2021, the new HFSS (High Fat, Salt and Sugar) rules were unveiled by the Advertising…
Despite Ireland remaining loyal to its tea-drinking heritage, exemplified by positive performances for Barry’s Tea and Lyons in recent years, local consumers are following health and wellness trends and shifting towards fruit/herbal tea, as the…
Irish dairy products are perceived as offering exceptional quality across the world, with a high rate of exports among local products which strengthen the Irish dairy brand perception – Ireland has been classified as the EU’s leading exporter of…
The pandemic strengthened an already growing health and wellness trend within cooking ingredients and meals in Ireland. The HFSS (High Fat, Salt and Sugar) regulations, which were unveiled in December 2021 by the Advertising Standards Authority for…
The number of households is set to increase moderately in Ireland over 2021-2040, with couples with children remaining the dominant household type. While household earnings will only gradually reach pre-pandemic levels, the fastest household…
The lingering economic effects of the Coronavirus (COVID-19) crisis have been exacerbated by high inflation towards the end of the review period. This has exerted strong upward pressure on product prices and the cost of living, which tempered demand,…
Home products specialists saw stagnant growth in Ireland in 2023. This is attributed to the boom in home improvements over the pandemic lockdowns, which has since eased off. Added to which, inflationary pressures and the cost-of-living crisis are…