Malaysia

Sales of spirits rebounded strongly in total volume terms in 2022 although the performances of the different categories varied. For instance, standard vodka as well as standard and premium English gin enjoyed healthy growth in total volume terms in…

Home furnishings witnessed a marked decline in sales in 2020, with all categories except home office furniture and storage furniture seeing negative growth. This was largely attributed to the fact that COVID-19 restrictions led to the postponement of…

Around the world, a rising number of consumers are looking to cut down on their consumption of meat due to concerns about health, the environment and animal welfare, and manufacturers are increasingly targeting this trend with new product…

Despite the fact that fears surrounding COVID-19 had largely subsided by 2023, many parents remained concerned about their children’s health, and as such, showed a willingness to invest in preventative health solutions. For example, paediatric…

In 2022, glass jars remained the dominant packaging type for sweet spreads. Jams and preserves dominates sweet spreads packaging in Malaysia, with glass jars the dominant pack type in this category. Meanwhile, despite seeing a decline in packaging…

Retail sales of in-car entertainment saw an accelerated decline in both volume and constant value terms in 2023, in spite of rising levels of new car ownership. In the case of the latter, tax incentives were a key contributor to this trend, as…

In 2022, total packaging volumes for baby food recorded solid growth. Flexible plastic remained the leading pack type for baby food, followed closely by folding cartons, and despite their already high base, they still witnessed above-average growth…

The removal of COVID-19 restrictions on mobility, foodservice and inbound tourism into Malaysia drove a recovery in volume sales of alcoholic drinks packaging in 2022, following two years of decline. As the majority of the Malaysian population is…

Retail volume sales of computers and peripherals fell for the second consecutive year in 2023, following strong growth in 2021. The latter was due to a switch to remote working and schooling, as the COVID-19 pandemic forced consumers to spend more…

The home and garden market witnessed faster growth in 2022 compared to the previous year, underpinned by the immense consumer appetite among Malaysians to furnish their homes and create aesthetically pleasing environments, especially during the…

Herbal and traditional products have a long-standing tradition within consumer health in Malaysia. Such products are often sold in kiosks, as well as herbal/traditional healthcare stores, and as such, are easy to obtain. For example, Tongkat Ali, one…

“Other” plant-based milk is projected to continue to see dynamic retail volume and current value and foodservice volume growth to continue to gain on soy drinks over 2023. “Other” plant-based milk is increasingly present on menus in foodservice…

Despite increased competition from other payment methods, pre-paid cards retains the potential for growth as Malaysia continues to shift towards a cashless society. With the use of cash in long-term decline, a trend accelerated by the Coronavirus…

During much of 2020 and 2021 consumers found themselves confined to their homes due to the government’s measures to stem the tide of the Coronavirus (COVID-19) pandemic. This encouraged them to take up cooking and baking as a hobby. This trend had a…

Sales of apparel and footwear saw dynamic growth in 2022, with constant value sales fast approaching pre-pandemic levels. As the country emerged from the COVID-19 pandemic, consumers became increasingly keen to travel, socialise and spend more time…

Further retail volume and current value growth is expected across drinking milk products in 2023. The constant strong upward trajectory in the demand for drinking milk products through the review period, including the Coronavirus (COVID-19) crisis of…

Prior to the pandemic, volume sales of home care products in Malaysia had been growing due to rapid urbanisation and an increased awareness of the need to maintain a hygienic living environment. The pandemic accelerated growth in the category in 2020…

The rebound of tourism and foodservice continued to boost growth in away-from-home tissue and hygiene in 2023. Indeed, the post-pandemic landscape means borders have reopened, travel and tourism have resumed, and foodservice and hospitality…

Plastic pollution is becoming an increasingly pressing concern the world over, and Malaysia is no different. In an effort to minimise the amount of plastic waste it generates, Colgate-Palmolive introduced 100% recyclable HDPE tubes for its toothpaste…

In 2022, total packaging volumes for meals and soups turned to decline, after two years of solid growth. Metal food cans remained the most significant pack type in 2022, but turned to strong decline in this year, falling out of favour compared with…