Market Research for New Zealand

New Zealand in 2030: The Future Demographic

The population of New Zealand will continue to grow over the next 20 years, albeit at a slower pace than previously seen. The main driver of change is natural population growth – the birth rate is relatively high, while the death rate is relatively ...

May 2012 | US$900| Add to cart | View details ›

RTD Coffee in New Zealand

The off-trade current value growth of RTD coffee in 2011 was higher than the equivalent CAGR over the review period. This was due to trends in hot drinks continuing to be seen in RTD coffee. Trends such as consumers seeking higher quality products, ...

Apr 2012 | US$900| Add to cart | View details ›

RTD Tea in New Zealand

RTD tea in New Zealand is relatively new and consumers continued to react well to the products that were available in 2011, as they sought new and refreshing beverage options in soft drinks.

Apr 2012 | US$900| Add to cart | View details ›

Sports and Energy Drinks in New Zealand

Developments with regard to packaging sizes, packaging formats and flavour variations were all significant trends in sports and energy drinks in 2011. Manufacturer-driven trends included new brand and flavour variants while variation in terms of ...

Apr 2012 | US$900| Add to cart | View details ›

Bottled Water in New Zealand

As a result of the health and wellness trend and increased demand due to the Christchurch earthquakes, bottled water performed well in 2011. Still bottled water performed especially well as a result of the Christchurch earthquakes. The total volume ...

Apr 2012 | US$900| Add to cart | View details ›

Carbonates in New Zealand

The trend of health and wellness remained significant in carbonates in 2011. The general perception among consumers in New Zealand is that products in carbonates that contain a high level of sugar are not healthy beverages. Nevertheless, total volume...

Apr 2012 | US$900| Add to cart | View details ›

Concentrates in New Zealand

Concentrates continued to be positively affected by the state of the economy in New Zealand in 2011. Budget-conscious consumers continued to purchase concentrates as relatively inexpensive beverage options. This contributed to the off-trade volume ...

Apr 2012 | US$900| Add to cart | View details ›

Fruit/Vegetable Juice in New Zealand

The trend of health and wellness remained important in fruit/vegetable juice in New Zealand in 2011. This resulted in significant interest among consumers in products that are all natural, preservative free and free of added sugar as well as products...

Apr 2012 | US$900| Add to cart | View details ›

Soft Drinks in New Zealand

In total value terms, the growth of soft drinks in 2011 outperformed the review period CAGR. The main factors behind this included consumers trading up to premium brands, the health and wellness trend, strong growth in bottled water, sports and ...

Apr 2012 | US$1,900| Add to cart | View details ›

Smokeless Tobacco in New Zealand

Mar 2012 | US$900| Add to cart | View details ›