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 Market Research for Pakistan

Euromonitor publishes reports on industries, consumers and demographics in Croatia.

  • Industry specific reports offer insight into market size and market share in Pakistan; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Pakistan report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Pakistan in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Pakistan statistics factfile.

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Country Report

Grocery Retailers in Pakistan

There was no notable shift in the grocery retailing market as compared to the review period, in terms of how the businesses operate or how consumers shop for groceries, in 2011.

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Non-Grocery Retailers in Pakistan

Due to growth of the Pakistani population and rising levels of disposable income, almost all non-grocery retailing channels enjoyed strong growth in 2011. With higher incomes, consumers have more to spend on non-essential items such as non-grocery ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Non-Store Retailing in Pakistan

Sales through non-store retailing channels in Pakistan remain negligible. However, non-store retailing is gaining popularity due to higher penetration of modern communication technology such as cable television and the internet. The expansion of ...

Feb 2012 | US$900| Add to cart | View details ›

Country Report

Retailing in Pakistan

Retailing continued on the path to growth as the economy slowly recovered from the floods and its economic slump in 2009 and 2010. Consumers showed signs of increased spending capacity in 2011 compared to the previous two years. However, growth in ...

Feb 2012 | US$1,900| Add to cart | View details ›

Country Report

Tissue and Hygiene in Pakistan

Tissue and hygiene saw strong growth throughout the review period, with sales growing from a low sales base. Growth was encouraged by widening distribution for many products and by a growing focus on hygiene and convenience, which encouraged ...

Nov 2011 | US$2,400| Add to cart | View details ›

Country Report

Nappies/Diapers/Pants in Pakistan

There was strong growth in sales of nappies/diapers/pants among mid- and high-income urban consumers during the review period. These consumers became more numerous thanks to strong economic growth at the start of the review period and ongoing ...

Nov 2011 | US$900| Add to cart | View details ›

Country Report

Cotton Wool/Buds/Pads in Pakistan

There continued to be strong volume growth for cotton wool/buds/pads at the end of the review period, with sales rising by 15% in 2010 over the previous year. However, current value sales proved less resilient, with a rise of just 10%. High inflation...

Nov 2011 | US$900| Add to cart | View details ›

Country Report

Away-From-Home Tissue and Hygiene in Pakistan

There was a rapid growth in consumer foodservice during the review period, with a growing number of cafés/bars and full-service restaurants operating in the country’s cities. Growth was due to growing interest in western lifestyle trends and a marked...

Nov 2011 | US$900| Add to cart | View details ›

Country Report

Sanitary Protection in Pakistan

Sanitary protection benefited from strong hygiene education campaigns aimed at women during the review period. These were seen on TV and radio and in schools, with these generally financed by the leading brands of sanitary protection such as Procter ...

Nov 2011 | US$900| Add to cart | View details ›

Country Report

Bleach in Pakistan

Bleach is widely used for a range of applications in Pakistan, with consumers attracted by its versatility and low price. Bleach is used to remove stains, to wash white clothes and for cleaning purposes. Bleach is used by all income groups and thus ...

Nov 2011 | US$900| Add to cart | View details ›

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Books more ›

Reference Book

International Marketing Data and Statistics 2012

Nov 2011

Reference Book

Consumer Asia Pacific and Australasia 2012

Oct 2011

Reference Book

World Consumer Lifestyles Databook 2012

Mar 2012