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 Market Research for Peru

Euromonitor publishes reports on industries, consumers and demographics in Peru.

  • Industry specific reports offer insight into market size and market share in Peru; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Peru report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Peru in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Peru statistics factfile.

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Consumer Lifestyle

Consumer Lifestyles in Peru

Large numbers of Peruvian consumers are enjoying the benefits of increased disposable income. Although growth in income and spending has been largely confined to the non-indigenous population, consumers in the low-income brackets are also slowly ...

Apr 2012 | US$1,900| Add to cart | View details

Country Report

Coffee in Peru

Retail value sales of coffee increased by 10% in Peru during 2011, double the growth rate recorded in retail volume sales. This can be explained by the launch of a higher number of premium products and the rising commodity price of coffee at global ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Other Hot Drinks in Peru

Other hot drinks in Peru continue to be targeted mainly towards children as the country’s parents perceive other hot drinks as being nutritious. In the past, it was only domestic companies which bothered to offer other hot drinks containing very ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Hot Drinks in Peru

Hot drinks in Peru recorded moderate growth in 2011, similar to the growth recorded during 2010. This performance can be explained by the very slow growth in the largest categories of black standard tea and black speciality tea, as well as the rapid ...

Mar 2012 | US$1,900| Add to cart | View details

Country Report

Tea in Peru

The ongoing rose of the health and wellness trend in Peru continued to have a positive influence on tea as Peruvian consumers found themselves more willing than ever to consume green tea and fruit/herbal tea. Tea is a category which is subject to ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Carbonates in Peru

Consumption patterns in the country are slowly moving towards healthier products. Consumers are eager to find healthier soft drinks options, and are replacing carbonates for fruit juice and water. Although carbonates players are trying to increase ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Concentrates in Peru

Consumers are moving to healthier products, and as concentrates is not considered to be healthy, consumers are slowly replacing this product. An improved economy contributed to this decline as consumers, benefiting from more disposable incomes, were ...

Mar 2012 | US$900| Add to cart | View details

Country Report

Fruit/Vegetable Juice in Peru

For fruit/vegetable juice, it was also possible to see the health and wellness trend. Healthier products registered growth and are predicted to continue growing; fruit-flavoured drinks (no juice content) considered unhealthy, experienced volume sales...

Mar 2012 | US$900| Add to cart | View details

Country Report

Soft Drinks in Peru

Carbonates, the largest category in soft drinks, has reached maturity and as a result, displayed stagnant total volume sales in 2011. Fruit/vegetable juice also registered slower growth, due to the decline of fruit-flavoured drinks (no juice ...

Mar 2012 | US$1,900| Add to cart | View details

Country Report

RTD Tea in Peru

RTD tea was launched in the country as recently as 2007, and the product reached popularity with the entrance of Ajeper SA with its product Free Tea. Since then, the category has shown rapid growth, as it has become more known and the product has ...

Mar 2012 | US$900| Add to cart | View details

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