1. Home
  2. Store
  3. Countries
  4. Poland

Poland

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Poland.

Poland StatisticsConsumer Lifestyles in Poland

Poland Country BriefingsFuture Demographics: Poland in 2030

Filters
Industry
    Product Type
    Country Report

    Coffee in Poland

    Feb 2018

    Economic stability and hectic lifestyles encourage modern Polish consumers to spend more on easy-to-use, time-efficient and premium quality products, such as fresh ground coffee pods. Retail volume sales continued to grow fast in 2017. While expected...

    US$990
    View details Add to cart
    Country Report

    Other Hot Drinks in Poland

    Feb 2018

    The core consumers of chocolate-based flavoured powder drinks are children. Due to the widespread health and wellness trend, parents are paying special attention to the food and beverages their children consume. As hot chocolate drinks, especially ...

    US$990
    View details Add to cart
    Country Report

    Hot Drinks in Poland

    Feb 2018

    The growing affluence of the average Polish consumer positively affects the demand for fmcg, including hot drinks. Volume sales are expected to continue growing fastest in the on-trade channel over the forecast period. Consumers often prefer to drink...

    US$2,100
    View details Add to cart
    Country Report

    Tea in Poland

    Feb 2018

    Older consumers remain loyal to black standard tea regardless of new trends. While leading retail volume sales, black standard tea slowly ceded share over the review period. Retail volume sales are expected to continue to drop gradually over the ...

    US$990
    View details Add to cart
    Country Report

    Apparel Accessories in Poland

    Feb 2018

    Both men’s and women’s fashion awareness increased in 2017, due to the all-present technology, media and number of outlets. Apparel accessories recorded positive growth as consumers were interested in unusual products, offering unique style and ...

    US$990
    View details Add to cart
    Country Report

    Childrenswear in Poland

    Feb 2018

    The main issue that manufacturers of clothing had with childrenswear in 2017 was the low profit margin, which is much lower than it is for womenswear/menswear; parents are unwilling to pay more than PLN70 for trousers for children, even if the ...

    US$990
    View details Add to cart
    Country Report

    Footwear in Poland

    Feb 2018

    Even though the population of men and women in Poland was fairly equal in Poland, sales of women’s footwear accounted for the greater share of sales. Polish women enjoyed having several pairs of shoes, for different occasions. This demand is higher ...

    US$990
    View details Add to cart
    Country Report

    Hosiery in Poland

    Feb 2018

    With the growing interest in fashion amongst local men and women, unique, interesting and colourful non-sheer hosiery, especially socks, increased in popularity in Poland. Colourful, atypical and long socks are worn with all types of clothing, ...

    US$990
    View details Add to cart
    Country Report

    Jeans in Poland

    Feb 2018

    Jeans benefited from the good performance of the Polish economy and Poles’ higher disposable incomes, allowing premium and super premium jeans to record the highest growth rates in 2017, which will continue to develop over the forecast period. ...

    US$990
    View details Add to cart
    Country Report

    Menswear in Poland

    Feb 2018

    Increasing interest in fashion fuelled sales of menswear in 2017, which is expected to continue over the forecast period, albeit at a slower pace. Significance of social media, promotional materials showing well-dressed men on billboards will ...

    US$990
    View details Add to cart
    Country Report

    Apparel and Footwear in Poland

    Feb 2018

    As Poland’s GDP increased in 2017, so did the economic situation of Poles. This allowed them to have funds available to be spend on apparel and footwear. As a result, both slow and fast fashion segments experienced growth, as on the one hand, Poles ...

    US$2,100
    View details Add to cart
    Country Report

    Sportswear in Poland

    Feb 2018

    In 2017, Poles’ interest in sports continued to grow, in line with the popularisation of healthy lifestyles. Many poles participated in a variety of sports, not only for health-related reasons, but also because of the ongoing trend for running, ...

    US$990
    View details Add to cart
    Country Report

    Womenswear in Poland

    Feb 2018

    Fast fashion comprised most sales of womenswear in Poland, due to the popularity of large outlets, widespread distribution and affordable prices. However, the most interesting and innovative trends were set by boutiques and small, local producers in ...

    US$990
    View details Add to cart
    Country Report

    Air Care in Poland

    Feb 2018

    Poles are becoming more aware of how they can improve their living comfort, and this is extending to fragrances. From decorative liquid air fresheners, to electric air fresheners that can be set to spread a fragrance according to personally adjusted ...

    US$990
    View details Add to cart
    Country Report

    Bleach in Poland

    Feb 2018

    Bleach is largely perceived as harmful for health when used on certain surfaces or clothes due to its chlorine content. Polish consumers are knowledgeable of the detrimental effects of using bleach in the house, in particular the effects on ...

    US$990
    View details Add to cart
    Country Report

    Dishwashing in Poland

    Feb 2018

    As Poles’ disposable income increases due to the economy performing well and benefit programmes, such as programme 500+, Poles are looking for more everyday convenience. For example, they are switching from hand dishwashing to automatic dishwashing. ...

    US$990
    View details Add to cart
    Country Report

    Home Insecticides in Poland

    Feb 2018

    Home insecticides are sold according to seasonal demand. Poles are eager to protect themselves from insects, which appear typically during warmer months. In spring and summer, many insects come through open windows, getting into houses, often looking...

    US$990
    View details Add to cart
    Country Report

    Laundry Care in Poland

    Feb 2018

    Poles have become more aware of proper hygiene and they have a greater need for cleanliness. With the development of technology in washing machines, doing laundry is becoming an easy task that can be performed on an everyday basis. Polish consumers ...

    US$990
    View details Add to cart
    Country Report

    Home Care in Poland

    Feb 2018

    The home care market in general terms is posting steady growth, with the large majority of product categories generating sales increments. Convenience, the greater need for hygiene and new product development are the key factors in the market’s ...

    US$2,650
    View details Add to cart
    Country Report

    Polishes in Poland

    Feb 2018

    All key manufacturers are paying attention to changing consumer needs, releasing new products to be used on unique types of surface, and with improved formulas or packaging. New products appeal to Polish consumers who have become more conscious ...

    US$990
    View details Add to cart
    Page 1

      Recently Viewed

      Market Research Solutions

      Passport

      Market Intelligence Systems

      Passport Consumer Appliances is the leading on-line market intelligence system for strategic, corporate and marketing planning. A regional subscription delivers unrivalled levels of research and analysis for major and small consumer appliances, helping you make clear, confident decisions.


      Passport Major Appliances
      Americas
      Passport Small Appliances
      Asia Pacific and Australasia
      Passport Major Appliances
      Eastern Europe

      Passport Small Appliances
      Middle East and Africa
      Passport Major Appliances
      Western Europe



      Learn more

      Custom Research Projects

      Every project designed to your needs.

      Learn more

      market research bulletins

      Your number one resource for industry news and trends

      Sign up now