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 Market Research for Portugal

Euromonitor publishes reports on industries, consumers and demographics in Portugal.

  • Industry specific reports offer insight into market size and market share in Portugal; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Portugal report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Portugal in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Portugal statistics factfile.

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Country Report

Consumer Electronics in Portugal

Although most major economic indicators up to the middle of 2010 pointed to an economic recovery, in the second half of the year Portuguese financial frailties resurfaced. This, together with the severe austerity measures introduced by the Portuguese...

Jan 2012 | $1,900| Add to cart | View details

Country Report

Portable Media Players in Portugal

Most portable media player products, particularly portable MP3 players and portable multimedia players, are usually associated with a younger range of consumers. Younger social groups in Portugal are the most affected by unemployment. According to ...

Jan 2012 | $900| Add to cart | View details

Country Report

Televisions and Projectors in Portugal

Despite the economic downturn, televisions and projectors recorded excellent growth during 2010. LCD TVs continued to drive the area, recording growth that, despite not being particularly high compared to 2009, was still elevated.

Jan 2012 | $900| Add to cart | View details

Country Report

Video Players in Portugal

The decline in video players sales that started in 2009 continued during 2010. With the exception of BD players, video players are becoming increasingly old fashioned and obsolete, with sales declining steeply since 2009. The almost total absence of ...

Jan 2012 | $900| Add to cart | View details

Country Report

Camcorders in Portugal

Camcorders has been performing poorly since 2009, with the decline in sales in 2010 being significantly sharper that recorded in 2009. The good performance within HD camcorders was not sufficient to counterbalance the overall decline in demand.

Jan 2012 | $900| Add to cart | View details

Country Report

Cameras in Portugal

Despite the challenging economic environment, cameras recorded a significant recovery during 2010, with sales being boosted by rising demand for digital cameras.

Jan 2012 | $900| Add to cart | View details

Country Report

Computers and Peripherals in Portugal

Rising unemployment and the decline in consumer disposable incomes resulted in a change in purchasing trends amongst consumers during 2010. In addition, computer and peripherals sales were also negatively impacted by the Portuguese government’s ...

Jan 2012 | $900| Add to cart | View details

Country Report

Home Audio and Cinema in Portugal

Home audio and cinema is in deep recession in Bolivia. The economic crisis which is undermining the national financial system has resulted in a decline in expenditure on goods that are perceived as being non-essential. In addition, the fact that ...

Jan 2012 | $900| Add to cart | View details

Country Report

In-Car Entertainment in Portugal

Extremely negative results in 2010 marked the end of three consecutive years of marginal volume growth. During the 2007-2009 period, the automobile market was in crisis with financial instability along with other social problems resulting in most ...

Jan 2012 | $900| Add to cart | View details

Country Report

Mobile Phones in Portugal

Mobile phones recovered in 2010 following the area’s disappointing performance in 2009. Despite the unstable financial, political and social climate, the area recorded a considerable increase in retail value sales in 2010. In an attempt to make the ...

Jan 2012 | $900| Add to cart | View details

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