South Africa

Market research on consumer products, commercial industries, demo...

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Country Report

Coffee in South Africa

Nov 2023

Instant coffee retains its dominance of coffee in retail volume terms in South Africa, with sales continuing to rise in 2023 as many local consumers prioritise their disposable incomes by regularly making coffee at home. They are turning to channels…

USD 1,195
Country Report

Charge Cards in South Africa

Nov 2023

Following the significant decline in transaction value and volumes experienced in 2020 due to extended restrictions imposed in the South African travel and hospitality industries in response to the COVID-19 pandemic, the complete lifting of the state…

USD 1,195
Country Report

Consumer Lending in South Africa

Nov 2023

The South African economy has continued to struggle in 2023, as reflected by 0.4% real GDP growth, the unemployment rate stagnating beyond 32%, and the South African rand depreciating further against major currencies. Economic growth has also been…

USD 2,100
Country Report

Consumer Credit in South Africa

Nov 2023

Demand for consumer credit gross lending is set to continue to increase in 2023, despite the South African Reserve Bank’s consecutive rises in interest rates to stabilise inflationary pressures. This trend has been driven mainly by declining…

USD 1,195
Country Report

Womenswear in South Africa

Nov 2023

The first live-action Barbie film was released in South Africa in 2023, encouraging many apparel and footwear specialists to stock various licensed clothing items featuring the Barbie logo. Watching the Barbie film for many local consumers was a…

USD 1,195
Country Report

Sportswear in South Africa

Nov 2023

Since the pandemic, many consumers have adopted healthy lifestyles that include regular workouts or walks. This in turn has fuelled demand for sportswear, with sales remaining buoyant in 2023. While increasingly busy consumers may have less time to…

USD 1,195
Country Report

Menswear in South Africa

Nov 2023

Since the pandemic, the focus on wearing formal attire has shifted to more casual trends in South Africa. This trend remains prevalent in 2023, with fewer formal attire ranges being displayed in various men’s apparel specialists. As a result, many…

USD 1,195
Country Report

Jeans in South Africa

Nov 2023

Many South Africans face tough economic conditions due to the rising cost of living. This is forcing them to reduce their discretionary spending. Due to economic difficulties in the country, increasing numbers of consumers are trading down from…

USD 1,195
Country Report

Hosiery in South Africa

Nov 2023

Hosiery remains a small and declining category in South Africa (in retail volume sales terms). Generally, hosiery will account for low share of shelf in most apparel and retail stores. Similarly, expansion potential is relatively limited as there is…

USD 1,195
Country Report

Footwear in South Africa

Nov 2023

Many South Africans continue to struggle financially in 2023 due to the cost-of-living crisis, where high levels of inflation are impacting the cost of food, fuel and even mortgage and rent payments. Therefore, price-sensitive consumers are reducing…

USD 1,195
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