Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in South Africa. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Demand for plant-based dairy products continues to grow locally, with other plant-based milk set to see the strongest retail volume growth in 2023, albeit from a low base. Plant-based milk remains by far the biggest category, thanks its wide…
Pet products witnessed consistent current value growth in South Africa in the review period, and is expected to continue growing in 2024. In addition to pet products for sanitisation, such as cat litter, an increase in pet healthcare products has…
Pet care in South Africa is expected to experience significant current value growth in 2024, which is reflective of the importance of pets in everyday life. Growth is attributable to various factors, including the growing pet population, and the…
South Africa’s political landscape continues to be unstable, hindering economic freedom, whilst social unrest negatively impacts peacefulness. Although inflation is falling, the power crisis is adversely affecting economic development and…
Personal luxury is set to see current value growth of 8% in 2023 to reach ZAR10.6 billion. This is being supported by strong performances from leading brand providers, such as Surtee Group, African Sales Co (Pty) Ltd and Louis Vuitton South Africa…
Personal grooming across the country is becoming an increasingly important aspect of many consumers’ lives. While this concept was traditionally linked to female consumers in South Africa, due to the stigma attached to male consumers who indulged in…
During 2023, many consumers in South Africa have been experiencing tough economic conditions. As a result, they have been cutting back on their discretionary spending due to lower disposable incomes. Similarly, consumers have been prioritising the…
Despite the tough economic landscape in South Africa and the cost of living crisis in the country consumers continue to purchase paediatric consumer health products. During the review period, consumers cut down on discretionary spending and were even…
Sustainability has emerged as a major trend in the packaging industry in South Africa due to a confluence of factors. These include: growing environmental concerns; consumer demand for eco-friendly products; government regulations promoting…
Other pet food is expected to continue to see current value growth in South Africa in 2024. Increases are expected across all categories, with fish food and small mammal/reptile food seeing the fastest growth rates from a lower base. The unit price…
The health and wellness trend continues to gain momentum in South Africa. Alternative dairy products are creating access to a new target audience, whereby consumers are experimenting with vegan options. This new segment in consumer preferences is…
Despite the expectation of retail current value growth, all categories within other dairy are set to experience retail volume declines in 2023, as consumers prioritise essential food products over non-essential or luxury items. Economic challenges…
Demand for oral care in South Africa remained stable in 2023, as this category is deemed essential for maintaining personal health and self-care. However, local consumers also continued to struggle with the ongoing cost-of-living crisis. Although…
In a time where South Africans are experiencing high inflationary price increases across all fresh food categories, nuts experienced a price drop in late 2022 due to oversupply in the local market. South Africa is the leading supplier of macadamia…
NRT smoking cessation aids is a small category in South Africa and only relevant to a small consumer group. Since, 2022 NRT gum has been the only product type that has been available locally over the counter. Other products such as NRT patches are…
The global energy crisis has had far-reaching implications for consumers, businesses and entire economies, highlighting the importance of the global energy transition and boosting energy efficiency, while creating opportunities for innovation and…
The global economy is facing weaker growth and increasing fragmentation, as a result of rising geopolitical tensions, especially due to the war in Ukraine and the US-China strategic rivalry. Protectionism, industrial policy and a focus on resilience…
After decades of low inflation, economies, companies and consumers worldwide struggle to cope with the surging cost-of-living crisis. While the costs are proliferating, the expansion in remuneration is slow. This squeeze on living standards leads to…
In a price-sensitive market, and given the recent inflationary pressures, private label witnessed consistent growth in nappies/diapers/pants in South Africa as consumers looked to cheaper alternatives in 2023. Although many parents are considerably…
In the forecast period, new car sales will be supported by an improved macroeconomy, while sales of electric vehicles (EVs) will be driven by incentives and a growing charging network. Public transport will aim to become more centralised, as taxis…