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Spain

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Spain.

Spain StatisticsConsumer Lifestyles in Spain

Spain Country BriefingsFuture Demographics: Spain in 2030

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          Country Briefing

          Economy, Finance and Trade: Spain

          Aug 2016

          The Spanish economy posted one of the highest economic growth rates among developed countries in 2015. This growth was mainly driven by a rise in domestic demand and recovery in the construction sector. Spain continues to benefit from a large ...

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          Country Report

          Cigars and Cigarillos in Spain

          Aug 2016

          There was a marked rise in the illicit trade of cigars and cigarillos in the latter two years of the review period, with this impacting retail demand. This was linked to a shift from specific taxes to a higher ad valorem excise tax, which inflated ...

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          Country Report

          Smokeless Tobacco in Spain

          Aug 2016

          Smokeless tobacco is a tiny niche in Spain, with no tradition for chewing tobacco or snuff in the country. Most consumers are unaware of these products and distribution is limited and continues to diminish. With many tobacco specialist retailers ...

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          Country Report

          Smoking Tobacco in Spain

          Aug 2016

          According to leading smoking tobacco player Altadis, there were marked declines in legal sales RYO tobacco in some regions of Spain in 2015, with Andalusia and Extremadura being particularly impacted. These regions meanwhile also saw a decline in the...

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          Country Report

          Vapour Products in Spain

          Aug 2016

          Vapour products saw a tumultuous performance during the review period. The start of the review period saw sales boom, with these products not only attracting consumers due to a healthier image in comparison to cigarettes but also due to the ...

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          Country Report

          Cigarettes in Spain

          Aug 2016

          The double-digit retail volume sales decline seen at the start of the review period softened in 2014 and 2015. 2015 notably saw less than 1% decline, with this being the slowest decline of the review period as a whole. This was thanks to improved ...

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          Country Report

          Tobacco in Spain

          Aug 2016

          In 2015, Spanish tobacco sales saw a notable improvement in both current value and volume performance. Even though there was continued retail volume decline for cigarettes, smoking tobacco, smokeless tobacco and cigars and cigarillos, current value ...

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          Country Report

          Airlines in Spain

          Aug 2016

          Low cost carriers recorded strong growth in the number of passengers in 2015, which also translated into significant value growth. A number of factors supported this strong performance. On the one hand, the obvious advantage is that these carriers ...

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          Country Report

          Car Rental in Spain

          Aug 2016

          Leisure rental cars performed very well in retail value terms in 2015 as tourism witnessed a positive trend during the year. Business value sales also recorded growth during the year, with international business people increasing their trips to the ...

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          Country Report

          Flows in Spain

          Aug 2016

          Spain’s closest competitors, in terms of attracting inbound tourism flows, such as Egypt, Turkey, Greece and Tunisia, recorded poor tourism inflows in 2015 due to economic crises and terrorist attacks. Many tourists therefore reverted to Spain when ...

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          Country Report

          Intermediaries in Spain

          Aug 2016

          In 2015 online value sales via intermediaries recorded double-digit growth whilst offline value sales declined. Offline agencies performed very well in some categories, such as intermediaries cruise sales, which is usually a package combining air ...

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          Country Report

          Lodging in Spain

          Aug 2016

          Spain has the seventh highest number of 5-star hotels in the world. The luxury hotels category drove retail value growth in lodging in 2015 as these hotels were able to maintain competitive prices. In addition, due to the geopolitical instability of ...

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          Country Report

          Travel in Spain

          Aug 2016

          Tourism recorded positive growth in 2015 as both domestic and inbound flows increased. Domestic tourism grew due to the improved economic performance of the country and inbound flows registered a strong performance due to the uncertainties in the ...

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          Country Briefing

          Business Dynamics: Spain

          Jul 2016

          Spain’s business climate continues to face challenges generated by the fragile state of the Spanish economy, following the bursting of the country’s real estate bubble in 2007-2008. Reforms introduced by the Spanish government during the 2010s have ...

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          Country Briefing

          Households: Spain

          Jul 2016

          Spain’s households continue to feel the impact of the country’s long-running recession. Unemployment among household heads is high and property prices have declined rapidly, impacting the equity wealth of families. Housing completions are at their ...

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          Country Report

          Bags and Luggage in Spain

          Jul 2016

          Despite better macroeconomic indicators, the unemployment rate was still high in 2016 at 21%, according to estimates by the National Institute of Statistics (INE). Although high, this figure represented an important recovery from the previous year ...

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          Country Report

          Jewellery in Spain

          Jul 2016

          The recovery of the Spanish economy resulted in a slight decline in the unemployment rate to 21%, according to the EPA (Encuesta Población Activa – Active Population Survey). The modest economic recovery pushed up disposable incomes and encouraged ...

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          Country Report

          Personal Accessories in Spain

          Jul 2016

          In 2016, personal accessories in Spain continued to register positive current retail value growth after a weak performance earlier in the review period. The economy recorded positive GDP growth in 2015 and 2016, and this supported value sales. ...

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          Country Report

          Watches in Spain

          Jul 2016

          In 2016, watches registered the first positive current retail value growth since the beginning of the economic crisis. Despite better macroeconomic indicators, the unemployment rate was close to 21% according to estimates by the National Institute of...

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          Country Report

          Writing Instruments in Spain

          Jul 2016

          Writing instruments is in long-term decline in Spain. In 2016, current retail value sales of writing instruments declined by 1%. Although negative, this was a better performance than that of the previous year. The better economic situation and with ...

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