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Consumer Surveys

Euromonitor Internationals' Passport Surveys aggregate data and analysis from both consumer surveys worldwide, involving thousands of individual consumers in emerging and developed markets and our Passport™ databases.

What do our consumer surveys provide?

Data and reports cover the entirety of consumer life, including healthy living, technology, spending, personal traits and values, delivering globally comparable consumer insight across markets.

  • Global and local consumer perception data and analysis, with national, demographic and socio-economic breakdowns
  • Survey results combined with our vast consumer products and industrial databases, provide unrivalled insight into the latest trends and developments in both global and local markets
  • Identify gaps between consumers’ current perceptions and aspirations to reveal opportunities and maximise revenue streams
  • Inform shopper profiling, programs, and promotions
  • Anticipate business and marketing challenges based on analysis of consumer attitude and behaviour data

results

 

Global Survey Report

Consumers in the Digital World: Hyperconnectivity and Technology Trends

This report is a comprehensive summary of results from Euromonitor International’s Hyperconnectivity survey, undertaken in December 2014, which includes responses from over 8,000 on-line consumers in 17 countries.

Apr 2015 | US$1,450 | Pages: 63 | Add to cart | View details

Global Briefing

The Rise of Luxury Spending and High Income Earners in Emerging Markets

The global picture of wealth is changing and the number of high income earners in emerging markets is rising rapidly. This briefing will provide some insight into the profiles and spending habits of high income earners and long-term forecasts for ...

Feb 2015 | US$1,325 | Pages: 41 | Add to cart | View details

Global Survey Report

Consumer Types: United States

Passport Survey explores the preferences and behaviours of five consumer types in the US across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Jan 2015 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: United Kingdom

Passport Survey explores the preferences and behaviours of five consumer types in the UK across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Jan 2015 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: India

Passport Survey explores the preferences and behaviours of five consumer types in India across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Jan 2015 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: Russia

Passport Survey explores the preferences and behaviours of five consumer types in Russia across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Jan 2015 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: China

Passport Survey explores the preferences and behaviours of five consumer types in China across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Dec 2014 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: Japan

Passport Survey explores the preferences and behaviours of five consumer types in Japan across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Dec 2014 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: Germany

Passport Survey explores the preferences and behaviours of five consumer types in Germany across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Dec 2014 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: France

Passport Survey explores the preferences and behaviours of five consumer types in France across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Dec 2014 | US$1,450 | Pages: 52 | Add to cart | View details

Global Survey Report

Consumer Types: Brazil

Passport Survey explores the preferences and behaviours of five consumer types in Brazil across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. Results are based on ...

Dec 2014 | US$1,450 | Pages: 52 | Add to cart | View details

Strategy Briefing

The Sugar Backlash and its Effects on Global Consumer Markets

Added sugars – in particular fructose - in processed food and drinks play a key part in the growing problems of obesity, diabetes and tooth decay. Consumer demand is forcing manufacturers to reduce sugar content and develop natural alternatives to ...

Nov 2014 | US$1,200 | Pages: 84 | Add to cart | View details

Global Survey Report

Path to Purchase: Apparel and Footwear

Passport Survey explores the typical purchase decision-making process for global consumers when they are buying apparel and footwear. Results are based on responses to Euromonitor’s Personal Appearances survey, fielded in 2014, which includes 6,600 ...

Aug 2014 | US$1,450 | Pages: 46 | Add to cart | View details

Global Survey Report

Personal Appearances: Global Consumer Survey Results on Apparel, Beauty and Grooming

An executive summary of results from Euromonitor International’s Personal Appearances survey, undertaken in 2014, which includes responses from 6,600 on-line consumers in 16 countries. Usage, purchase decision-making and gender differences are ...

Jul 2014 | US$1,450 | Pages: 45 | Add to cart | View details

Strategy Briefing

Celebrity Power and Its Influence on Global Consumer Behaviour

Celebrities are playing an ever greater role in modern culture and consumption patterns, serving as arbiters of taste, style and public opinion the world over. Their endorsement and creative input enables them to bring attention, credibility and ...

Mar 2014 | US$1,200 | Pages: 69 | Add to cart | View details

Strategy Briefing

The New Face of Private Label: Global Market Trends to 2018

Today’s private labels – unlike the generic offerings of the past – are carefully managed and marketed in order to improve the retailer’s competitive edge. Indeed, many are now seen as brands in their own right. This global report examines new ...

Jan 2014 | US$1,200 | Pages: 103 | Add to cart | View details

Global Survey Report

Path to Purchase: Toys and Games

Passport Survey explores the typical purchase decision-making process for global consumers when they are buying toys and games. Results are based on responses to Euromonitor’s Middle Class Home survey, fielded in 2013, which includes 6,600 online ...

Dec 2013 | US$1,450 | Pages: 35 | Add to cart | View details

Strategy Briefing

Parents-in-Waiting: Global Perinatal Market Trends

Despite low birth rates and economic pressures, pregnancy and childbirth are celebrated more than ever. From the moment of conception, routines and shopping habits change radically and a growing “bump” industry has emerged, spanning everything from ...

Dec 2013 | US$1,200 | Pages: 77 | Add to cart | View details

Global Survey Report

Global Consumer Trends: Summary of 2013 Survey Results

This report analyses the lifestyle traits of 16,300 online consumers in nine major developed and emerging markets: Brazil, China, France, Germany, India, Japan, Russia, UK, and the US. To explore recent changes in consumer motivations, habits, and ...

Oct 2013 | US$1,450 | Pages: 69 | Add to cart | View details

Strategy Briefing

Mobile Cocooning: How Growing Reliance on Smart Devices is Influencing Consumer Behaviour

Recent years have seen an explosion in mobile web use. Increasingly powerful devices and apps are capable of fulfilling a multitude of tasks, from entertainment, communication and navigation to shopping, education and health monitoring. As a result. ...

Sep 2013 | US$1,200 | Pages: 79 | Add to cart | View details

Strategy Briefing

How BRICS Consumers Behave

The five emerging countries that form the BRICS (Brazil, Russia, India, China, South Africa) offer a wealth of potential for consumer goods companies facing stagnant demand in the West. However, these markets are far from homogeneous and each has its...

Aug 2013 | US$1,200 | Add to cart | View details

Global Survey Report

Dining Out Around the World

Passport Survey explores the dining out habits and preferences of online consumers around the globe, focusing on specific meal times and dining destinations. Results are based on responses to Euromonitor International’s Out & About survey, fielded in...

Jul 2013 | US$1,450 | Add to cart | View details

Global Survey Report

The Middle Class at Home: Executive Summary of Survey Results

An executive summary of results from Euromonitor International’s Middle Class Home survey, undertaken in 2013, which includes responses from 6,600 online consumers in 16 countries.

Jul 2013 | US$1,450 | Add to cart | View details

Global Survey Report

Mothers

Passport Survey explores mothers’ motivations, habits, and opinions pertaining to healthy living, eating & drinking, green products, technology, and buying & spending, as well as other personality and demographic traits. Results are based on ...

Jul 2013 | US$1,450 | Add to cart | View details

Global Survey Report

Out and About Automobile Results Executive Summary

Passport Survey explores the topic of car access and auto preferences and behaviour of online consumers worldwide. Results are based on responses to Euromonitor International’s Out and About survey, fielded in 2012, which includes 6,200 online ...

Jun 2013 | US$1,450 | Pages: 11 | Add to cart | View details

Strategy Briefing

Midlife Women: Embracing Power and Avoiding Invisibility in Global Consumer Markets

This report explores the lives of midlife women. Despite their number, spending power and contribution to the labour force, many wonder why they are ignored. In mature markets midlifers are the big spending Boomers. In emerging markets they are a ...

May 2013 | US$1,200 | Pages: 65 | Add to cart | View details

Global Survey Report

Out and About Travel Results Executive Summary

Passport Survey explores the travel preferences and behaviour of online consumers worldwide. Results are based on responses to Euromonitor International’s Out & About survey, fielded in 2012, which includes 6,200 online consumers in 15 countries.

Apr 2013 | US$1,450 | Pages: 12 | Add to cart | View details

Strategy Briefing

Downsizing Globally: The Impact of Changing Household Structure on Global Consumer Markets

Despite ever rising living costs and the inability of many young adults to fly the nest while times are hard, the global trend towards smaller and less conventional household units continued apace over the review period, driven by lower marriage and ...

Apr 2013 | US$1,200 | Pages: 82 | Add to cart | View details

Global Survey Report

The In-store vs Online Battle for Consumers’ Wallets

Passport Survey explores the online and in-store shopping preferences of online consumers around the globe, focusing specifically on their key motivations for choosing physical or internet-based retailers. Results are based on responses to ...

Feb 2013 | US$1,450 | Pages: 26 | Add to cart | View details

Strategy Briefing

Tomorrow’s Big Spenders: The Global Student Market

The global student base is expanding, as young people choose higher education in the face of an increasingly competitive job market. Whilst rising tuition and living costs mean many students are living on a tight budget, their combined purchasing ...

Feb 2013 | US$1,200 | Pages: 89 | Add to cart | View details

Global Survey Report

The Power of Price

Passport Survey explores the shopping-related behaviour and attitudes of online consumers around the globe, focusing specifically on their desire for low prices. Results are based on responses to Euromonitor International’s Out & About survey, ...

Jan 2013 | US$1,450 | Pages: 23 | Add to cart | View details

Global Survey Report

Green – and Not So Green – Consumers

Passport Survey explores consumers’ valuation of ‘green’ features in products and services, trust in ‘green’ labels, and willingness to pay more for ‘green’ features. Results are based on responses to Euromonitor’s flagship survey, the Annual Study ...

Dec 2012 | US$1,450 | Pages: 24 | Add to cart | View details

Strategy Briefing

10 Global Consumer Trends for the Next Five Years

Today’s consumers are value-conscious, interactive, multicultural, health-driven, socially responsible and always connected. In developed markets, conspicuous consumption is out, with personal appearance and wellbeing taking priority over the ...

Nov 2012 | US$1,200 | Pages: 90 | Add to cart | View details

Strategy Briefing

10 Global Macro Trends for the Next Five Years

Despite the uncertainties facing the global economy, certain trends are inevitable. The world will become smaller, more aged, more city-focused, more cautious and more polarised between the rich and poor. The climate will change, food prices will ...

Oct 2012 | US$2,600 | Pages: 78 | Add to cart | View details

Global Survey Report

Youth in Mexico

Passport Survey explores the attitudes, opinions, and behaviours of youth in Mexico. Results are based on responses to Euromonitor International’s Global Youth survey, which includes ~4,700 internet-connected young people between the ages of 16 and ...

Oct 2012 | US$900 | Pages: 34 | Add to cart | View details

Global Survey Report

Young People on Food and Drink

Young people are eating takeaway meals, but trying to lose weight; choosing healthy foods – often organic – but remaining price conscious. This report explores these attitudes and behaviours and more pertaining to food and non-alcoholic drink; ...

Oct 2012 | US$1,450 | Pages: 8 | Add to cart | View details

Global Survey Report

Vegetarianism and Other Meat-Restricted Diets

Passport Survey explores the prevalence of and reasons for meat-restricted diets among consumers around the globe. Results are based on responses to Euromonitor International’s flagship survey, the Annual Survey 2011, which includes 16,000 online ...

Oct 2012 | US$1,450 | Pages: 13 | Add to cart | View details

Global Survey Report

Characterising the World’s College Students

Passport Survey explores the attitudes and behaviours of college students around the globe. Results are based on responses to Euromonitor International’s Global Youth survey, which includes ~4,700 internet-connected young people between the ages of ...

Oct 2012 | US$1,450 | Add to cart | View details

Global Survey Report

Boomers as Consumers

Passport Survey explores Boomers’ attitudes and behaviours across a variety of consumer lifestyle elements. From healthy living to “green” influences, shopping to technology, this report examines Boomers relative to other age groups and in both ...

Oct 2012 | US$1,450 | Pages: 65 | Add to cart | View details

Global Survey Report

Consumer Types: The Savvy Maximiser

Passport Survey explores the preferences and behaviours of four consumer types across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. This report focuses on the Savvy...

Oct 2012 | US$1,450 | Pages: 30 | Add to cart | View details

Global Survey Report

Consumer Types: The Undaunted Striver

Passport Survey explores the preferences and behaviours of four consumer types across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. This report focuses on the ...

Oct 2012 | US$1,450 | Pages: 30 | Add to cart | View details

Global Survey Report

Consumer Types: The Content Streamer

Passport Survey explores the preferences and behaviours of four consumer types across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. This report focuses on the ...

Oct 2012 | US$1,450 | Pages: 30 | Add to cart | View details

Global Survey Report

Consumer Types: The Secure Traditionalist

Passport Survey explores the preferences and behaviours of four consumer types across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. This report focuses on the ...

Oct 2012 | US$900 | Pages: 30 | Add to cart | View details

Global Survey Report

Digital Consumers and the Technology Frontier (Overview)

Passport Survey explores technology behaviours and attitudes of online consumers around the globe, including their online activities, mobile internet, and social media habits. Results are based on responses to Euromonitor’s flagship survey, the ...

Oct 2012 | US$1,450 | Pages: 36 | Add to cart | View details

Global Survey Report

Consumer Types: Introduction

Passport Survey explores the preferences and behaviours of four consumer types across several topic areas including: personal traits, healthy living, shopping and green influences, technology, and eating and drinking. This report is an introduction ...

Oct 2012 | US$1,450 | Pages: 31 | Add to cart | View details

Strategy Briefing

Global Nostalgia Marketing

In an uncertain economic climate, consumers view the past through rose-tinted glasses and are ready to spend on any product or service that can help them recreate the feelings of warmth and security they felt during happier times. At the same time, ...

Aug 2012 | US$2,600 | Pages: 45 | Add to cart | View details

Strategy Briefing

Young Men’s Attitudes Towards Health, Fitness and Wellbeing: Global Survey Strategic Analysis

While today’s under 30s are bombarded with health messages and pressured to conform to the ideal body images portrayed in the media, it is harder than ever for them to adhere to a healthy regime faced as they are with time constraints, sedentary ...

Jul 2012 | US$2,600 | Pages: 111 | Add to cart | View details

Strategy Briefing

Home Cooking and Eating Habits: Global Survey Strategic Analysis

Faster paced and more unconventional lifestyles have led to a trend towards snacking and less structured meal occasions, prompting consumers to seek meal options that are quicker and easier to prepare. At the same time, the recession has forced many ...

Apr 2012 | US$2,600 | Pages: 107 | Add to cart | View details

Strategy Briefing

Green Buying Behaviour: Global Online Survey Strategic Analysis - Executive Briefing

The growing emphasis on food safety and environmental issues means that terms such as “green”, “organic”, “locally sourced”, “free range” and “fair trade” have begun to feature increasingly on the labels and ingredient lists of an array of consumer ...

Mar 2012 | US$2,600 | Pages: 11 | Add to cart | View details

Strategy Briefing

Green Buying Behaviour: Global Online Survey

The growing emphasis on food safety and environmental issues means that terms such as “green”, “organic”, “locally sourced”, “free range” and “fair trade” have begun to feature increasingly on the labels and ingredient lists of an array of consumer ...

Mar 2012 | US$2,600 | Pages: 113 | Add to cart | View details
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