Switzerland

Baby and child-specific products in Switzerland posted further positive retail current value growth in 2023. However, with only slight retail volume growth, the healthy increase in retail current value terms was mainly due to price increases. Baby…

Writing instruments occupy a modest share of the overall personal accessories market in Switzerland, thus exerting minimal influence on the sector. In 2023, the category witnessed stagnant growth in value terms, with a slight decline in volume sales…

Wipes in Switzerland continues to benefit from consumers’ higher hygiene standards since the COVID-19 pandemic. Swiss consumers were drawn to the portability and efficiency of wipes as life outside the home and travel resumed in 2023. Additionally,…

The Swiss market for traditional and connected watches, renowned globally for its high-quality timepieces, is undergoing an evolution characterised by an expanding interest in various watch types, transcending the boundaries of luxury. A notable…

In 2023, tissue and hygiene in Switzerland posted modest value sales growth fuelled by high inflation.

An ageing population in need of constant care is driving growth of Rx/reimbursement adult incontinence products in Switzerland among both elderly and temporary post-partum incontinence sufferers. Many Swiss consumers are visiting their doctors more…

Retail tissue in Switzerland reported growth across all subcategories in 2023, with toilet paper the largest product category overall. Spending patterns are normalising after the pandemic resulting in steady demand for retail tissue products such as…

The stigma surrounding adult incontinence is gradually subsiding in Switzerland, with adults becoming more confident to purchase retail adult incontinence products. Growing demand for light adult incontinence products is underpinned by the…

The interest and demand for personal accessories in Switzerland, encompassing bags and luggage, jewellery, traditional and connected watches, and writing instruments, were poised to remain robust in 2023. However, following two years of robust growth…

Demand for nappies/diapers/pants in Switzerland continued declining at a steady pace in 2023. Significantly fewer babies were born in 2022 and 2023, following the baby boom observed in 2021. The rising cost of living and fears about the future have…

Demand for menstrual care in Switzerland continues to normalise in the post-pandemic era. Retail volume and value sales posted solid growth in 2023, with the latter fuelled in part by inflation and higher costs of raw materials and production. Since…

Building on the positive momentum from the previous year, jewellery in Switzerland witnessed dynamic growth in 2023, led by the growing demand for costume jewellery. This trend, reminiscent of 2022, underscored shifting consumer preferences towards…

In 2023, bags and luggage witnessed a stagnant performance in terms of value sales growth in Switzerland, coupled with a slight decline in demand. Although demand remained robust compared to pre-pandemic levels, there was a slight dip from the…

Away-from-home tissue and hygiene in Switzerland registered strong growth in 2023 with demand rising in both the public and private sectors. Many individuals are back to working in an office, even if only part-time, which contributed to the growth in…

Street stalls/kiosks have benefitted from the increasing demand for convenience food options in Switzerland. Breakfast, lunch and dinner are not only being eaten more irregularly, but also less and less at home. Instead, snacks in the form of…

Self-service cafeterias in Switzerland are making a strong recovery in 2023, as the category rebounds from the COVID-19 pandemic. There is growing demand from locals and tourists travelling on highways as travel and tourism flows steadily move back…

Limited-service restaurants in Switzerland continued to witness robust growth in 2023, having shown much resilience and adaptability during and following the COVID-19 pandemic. Players navigated the pandemic era well by focusing on takeaway, delivery…

Full-service restaurants reported moderate growth in Switzerland in 2023, as operators continued to see some recovery from the pandemic. Demand weakened due to inflationary conditions forcing some restaurant owners to increase prices in their efforts…

Consumer foodservice in Switzerland witnessed solid current value and transaction growth in 2023. In the aftermath of the pandemic, there was increasing demand for convenience foods as busy lifestyles resumed and consumers sought out quick and easy…

Consumer foodservice in Switzerland has experienced a remarkable rebound from the pandemic, with all types of locations showing signs of growth. Standalone foodservice locations continue to dominate the Swiss market with an overwhelming majority of…