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Market Research on Switzerland

Euromonitor International publishes the worlds' most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Switzerland.

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Euromonitor Switzerland reports also cover: retailing, consumer food service, ingredients, institutional channels, luxury goods, personal care, health and wellness products, nutrition, tobacco and consumer electronics.

In addition we can provide in-depth data and statistics on: consumer lifestyles, income and expenditure, population, cities, households, the digital consumer, economy, finance and trade.

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Country Report

Baby and Child-Specific Products in Switzerland

In 2015, many baby and child-specific products references in Switzerland continued to integrate more natural ingredients and avoided parabens, in order to restore the confidence of parents. Increasing awareness about the chemicals used in cosmetics ...

Apr 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Bath and Shower in Switzerland

In 2015, Swiss consumers continued to switch from bar soap to liquid soap and body wash/shower gel. Liquid soap and body wash/shower gel are considered to offer higher levels of convenience and more benefits than bar soap. Besides, well-informed ...

Apr 2016 | US$990 | Pages: 27 | Add to cart | View details

Country Report

Colour Cosmetics in Switzerland

Colour cosmetics witnessed deeper segmentation with the growing popularity of eyebrow products, dedicated shades for face contouring and alphabet creams in 2015. Besides, niche brands continued to grow in popularity in the mass area, covering various...

Apr 2016 | US$990 | Pages: 32 | Add to cart | View details

Country Report

Deodorants in Switzerland

The Swiss are generally very environmentally-conscious consumers and this is accepted as important throughout the population. They are also generally willing to pay more for fast-moving consumer goods with an ethical or an environmental positioning. ...

Apr 2016 | US$990 | Pages: 26 | Add to cart | View details

Country Report

Depilatories in Switzerland

Depilatories in Switzerland benefited from consumers seeking cheaper alternatives to salons. Significant numbers of Swiss consumers are still attracted by this convenient, easy and inexpensive way to maintain their beauty routine. However, ...

Apr 2016 | US$990 | Pages: 23 | Add to cart | View details

Country Report

Fragrances in Switzerland

Overall, fragrances in Switzerland declined in value terms in 2015 due to increased competition from the different players, successful retailing channels (such as the internet with discounted offers) as well as from sustained cross-border shopping. ...

Apr 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Hair Care in Switzerland

The number of promotional offers in hair care continued to grow substantially in 2015 and brands struggled to gain customer loyalty. More than any other category in beauty and personal care, hair care is categorised by intense promotional activity, ...

Apr 2016 | US$990 | Pages: 31 | Add to cart | View details

Country Report

Men's Grooming in Switzerland

As more men look for male-specific products, innovation that combines multiple benefits as well as specialist solutions tailored to men’s problem-solving nature become more common in various areas such as skin care, hair care or deodorants.

Apr 2016 | US$990 | Pages: 28 | Add to cart | View details

Country Report

Oral Care in Switzerland

Although very mature, growth was driven in oral care through more complex oral hygiene, as innovation provided a significant number of added-value and multifunctional products, as well as a widening range of product types. Besides, with professional ...

Apr 2016 | US$990 | Pages: 29 | Add to cart | View details

Country Report

Beauty and Personal Care in Switzerland

While overall beauty and personal care performed positively in Switzerland in 2015, its value growth remained marginal. Even though the economic situation continues to improve, the high level of maturity of Swiss beauty and personal care limits ...

Apr 2016 | US$2,650 | Pages: 121 | Add to cart | View details
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