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Uruguay

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uruguay.

Uruguay Statistics

Uruguay Country BriefingsFuture Demographics: Uruguay in 2030

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    Country Briefing

    Business Dynamics: Uruguay

    Oct 2017

    Uruguay’s business environment has improved, with rising ease of doing business in the country. Corruption levels are one of the lowest regionally and the government is focused on making the country’s policies more business friendly. However, annual ...

    US$250
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    Country Report

    Energy Drinks in Uruguay

    Mar 2017

    With the usual fanfare of most Red Bull events, Infodynamics launched the well-known energy drink in Uruguay in May 2016. The long-awaited introduction of this brand had several delays, as Red Bull had to modify its formula to comply with the ...

    US$990
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    Country Report

    Concentrates in Uruguay

    Mar 2017

    As economic growth begins to slow down, many consumers are trading down to powder concentrates, the lowest-cost option within soft drinks. Although volume growth of powder concentrates in 2016 was not too significant, at 3% it was the highest of the ...

    US$990
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    Country Report

    Carbonates in Uruguay

    Mar 2017

    After peaking in 2014, regular cola carbonates through both off-trade and on-trade posted a decline in volume sales in both 2015 and 2016. Although with a lesser impact, the trend was also present in low calorie cola carbonates and non-cola ...

    US$990
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    Country Report

    Juice in Uruguay

    Mar 2017

    Milotur, now part of Cía Cervecerías Unidas from Chile, completed its processing and bottling plant and launched in 2016 its line of Watt’s nectars. In the largest individual juice category, where several important players such as Cooperativa ...

    US$990
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    Country Report

    Soft Drinks in Uruguay

    Mar 2017

    After peaking in 2012, total volume growth of soft drinks began a rapid decline, reaching its lowest of the period in 2016 at only 1%. The two larger categories, carbonates and bottled water, already with high per capita consumption, condition the ...

    US$2,100
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    Country Report

    RTD Coffee in Uruguay

    Mar 2017

    In Uruguay, there are no RTD coffee brands available in 2016...

    US$990
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    Country Report

    RTD Tea in Uruguay

    Mar 2017

    The smallest and newest category within soft drinks witnessed the entrance of more players with new products exploring its growth possibilities and whether they were able to gain the preference of a large enough group of consumers. In 2016, domestic ...

    US$990
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    Country Report

    Sports Drinks in Uruguay

    Mar 2017

    Sports drinks remained a 1-brand category with Gatorade in 2016, with the player Fábricas Nacionales de Cerveza SA (FNC) facing no competition. Although per capita consumption was the second lowest in Latin America with ample room for growth, the low...

    US$990
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    Country Report

    Bottled Water in Uruguay

    Mar 2017

    Although the quality and potability issues of tap water that arose in several areas of the country had been addressed but not fully resolved as at the end of the review period, many consumers continued using tap water, either boiling it in areas ...

    US$990
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    Country Profile

    Uruguay: Country Profile

    Mar 2017

    Uruguay will see another year of lacklustre growth. A rebound in private final consumption and an increase is fixed investment are the main drivers. The fact that the economies of both Argentina and Brazil are struggling represents a major drag for ...

    US$150
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    Country Report

    Coffee in Uruguay

    Mar 2017

    For the second consecutive year, coffee prices were affected by the combination of increases in international prices and the rapid appreciation of the US dollar over the Uruguayan peso (32% since 2014). Consumers, however, still benefiting from a ...

    US$990
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    Country Report

    Other Hot Drinks in Uruguay

    Mar 2017

    Due to the historic symmetry in Other hot drinks, with Other plant-based hot drinks accounting for 94% of the total off-trade volume sales, the overall performance of the category remains linked to yerba mate sales. The evolution of yerba mate prices...

    US$990
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    Country Report

    Hot Drinks in Uruguay

    Mar 2017

    The traditional Uruguayan hot drink, yerba mate, represents 90% of the overall off-trade volume sales of hot drinks. Already mature, volume growth of this drink was marginal in 2016, which had an adverse effect on the overall growth of hot drinks. In...

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    Country Report

    Tea in Uruguay

    Mar 2017

    While off-trade volume sales of black tea continued to see both positive and negative growth, the two smaller segments of fruit/herbal tea and green tea saw steady growth in the review period. More expensive than any of the black tea varieties, ...

    US$990
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    Strategy Briefing

    Laundry Care in Latin America

    Feb 2017

    Latin America remains one of the key regions for laundry care sales globally, although recent economic and political instability has once again returned to rob the industry of what arguably should have been a period of growth. It appears, however, ...

    US$1,325
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    Country Report

    Packaged Food in Uruguay

    Jan 2017

    With minimum volume growth due to the high per capita consumption within specific segments of packaged food, the overall rapid growth of unit prices in 2016 resulted in strong value growth: the second best of the review period and one of the fastest ...

    US$7,150
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    Country Report

    Air Care in Uruguay

    Jan 2017

    Spray/aerosol air fresheners continued to be the preferred format of Uruguayan consumers, driving air care products with 10% value growth in 2016 despite a growing preference on the part of many consumers to try other air care formats....

    US$990
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    Country Report

    Bleach in Uruguay

    Jan 2017

    Uruguayan consumers are very accustomed to using chlorine bleach for disinfection. Moreover, it is commonly used in low-income households as the main home care product, because of the difference in price compared to that of other specific cleaning ...

    US$990
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    Country Report

    Dishwashing in Uruguay

    Jan 2017

    In 2016 Uruguayan consumers kept looking for affordable hand dishwashing products that combine quality and price. Companies tried to meet this need with products that have stronger cleaning power, with minor increases in prices....

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