Western Europe

After sales were negatively impacted by inflation in 2022, sales of rice, pasta, and noodles have shown more resilience in terms of volume consumption in 2023. Pasta and rice are included in the basic basket of goods in Spain and continue to be…

In recent years, the consumption of noodles in Italy has seen a notable rise in demand, both in terms of classic noodles and instant noodles. This trend can be attributed to Italian consumers’ growing appreciation of food from other culinary…

Rice and pasta have both been impacted by price rises, but unlike most other areas of staple foods volume sales in these categories have continued to rise. This is largely due to the fact that these types of products can still offer value for money,…

Rice, pasta and noodles is feeling the impact of the war in Ukraine. Wheat prices, having surged in 2022—continuing a trend from previous difficult harvests in North America— have led to soaring retail prices of dry pasta. Despite a semblance of…

The consumption of processed meat continues to decline in France in 2023, although the category has continued to see strong growth in current value terms. This contrasting performance is down to the significant price hikes witnessed in 2022 and 2023,…

In 2022, the impact of inflation was evident in various areas of the market, including processed meat and processed seafood. Both of these categories experienced a decline in retail volume terms, while seeing healthy growth in current value terms.…

In 2023, processed meat and seafood in Belgium has been facing a challenging environment, with negative factors influencing performance. The year has continued the downward trajectory seen in 2022, marked by a compound set of stressors—notably the…

Processed meat, seafood and alternatives to meat recorded severe losses in retail volume sales in 2022, and decline is set to continue in 2023, although at a slower rate, with demand being heavily affected by the cost-of-living crisis. As consumers…

Processed poultry continues to grow in volume terms across chilled, shelf stable and frozen formats. Italy is amongst the leading poultry breeders and producers in Europe, and Italian consumers are tending to increase their consumption of poultry…

In 2022, retail volume sales of processed fruit and vegetables were challenged by inflationary pressures. The category, which recorded strong growth in 2020 when COVID-19 lockdown restrictions turned consumers towards convenient food solutions, has…

Shelf stable beans continue to drive retail volume growth in shelf stable fruit and vegetables in 2023 with all of the other categories positing declines. Shelf stable beans benefit from their status as staple products in the Spanish diet, with these…

In recent years, a significant increase in legume consumption has been observed in Italy. This trend is largely attributed to increased awareness of the health benefits associated with consuming these types of foods, as well as a growing interest in…

Shelf stable vegetables is the largest category within processed fruit and vegetables in France, but sales have continued to decline in 2023. This is partly due to price increases on most products as manufacturers have faced up to rising production…

Within the inflation crisis, processed fruit and vegetables has seen volume sales decline slow, largely thanks to the resurgence of home cooking. This trend has been further bolstered by the prohibitive costs of fresh counterparts. The year 2023…

Breakfast cereals faced severe challenges from the economic and regulatory framework in 2022. On the one hand, the supply chain crisis, including the tight global supplies of raw materials due to the war in Ukraine, forced manufacturers and retailers…

Breakfast cereals is showing signs of stagnation with only moderate growth being seen in retail volume terms in 2023, with continuously increasing prices being the main contributor to value growth in current value terms. Both manufacturers and…

Italian consumers are increasingly including breakfast cereals in their diets. The growing interest in breakfast cereals is being underpinned by a number of factors, with the demand for convenient meal options in the context of hectic consumer…

Sales of breakfast cereals have remained relatively steady over the last couple of years of the review period in retail volume terms. Breakfast cereals has, however, seen stronger growth in current value terms in 2023 with prices continuing to rise…

In 2023, Belgian breakfast habits have undergone a notable shift with a pronounced inclination towards home consumption amidst the ongoing strain on disposable incomes. As such, breakfast cereals is seeing a rise in demand, recording positive volume…

The performance of baked goods has been particularly hit by the supply chain crisis, as wheat shortages are putting severe pressure on production costs. The expiration of the Black Sea corridor deal in July 2023 has fuelled further delays in the…