Market research on the eyewear industry. Our reports feature a we...
Market research on the eyewear industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Within overall eyewear, sunglasses was the hardest hit during the lockdowns in Australia, recording notable declines in both retail volume and value terms in 2020. However, apart from a marginal drop in 2022 following a strong rebound the previous…
While the impact of the pandemic continues to wane in Australia, consumers’ engagement with digital screens, such as computers and smartphones, remains high, increasing their exposure to blue light. With remote working blurring the line between work…
Demand for eyewear continues to grow in 2023 following several challenging years in Australia during pandemic-induced lockdowns; while demand for contact lenses remained strong during this difficult period (driven by repeat purchases online), sales…
Over the review period, consumer preferences in Australia have gradually shifted towards daily disposable lenses (DD) instead of frequent replacement lenses (FRP), which users would replace each week or month rather than each day. This trend…