Sunglasses

Sunglasses is seeing declines due to the combined impacts of COVID-19. Sunglasses is seen as a secondary product, with spikes in sales typically recorded during summer when people are going on holiday. Therefore, the combination of weakened consumer ...

Unlike prescription eyewear, sunglasses are not seen as an essential item in China, albeit they do serve a functional purpose. As such, sales dropped sharply in Q1 of 2020 after the government imposed a nationwide lockdown. Not only were stores ...

The COVID-19 pandemic in 2020 and the government’s response is set to have a significant impact on the eyewear market during the year. Lockdown, social distancing and shielding measures in place to halt the spread of the virus included the temporary ...

Sunglasses saw better growth than constant lenses and solutions and spectacles in the review period until 2019, but with the emergence of COVID-19 in 2020, this is set to change. A steeper decline is expected for sunglasses in 2020 as a whole than ...

After steady growth during the review period, retail volume and value sales of sunglasses are suffering significant declines as a result of the COVID-19 pandemic. During the lockdown in the early months of 2020, access to sunglasses was restricted ...

E-commerce had a limited but expanding share of sales of sunglasses prior to the COVID-19 epidemic, with optical shops holding the lion’s share of sales. As consumers become increasingly aware of the importance of eye health and the potential dangers...

Sunglasses saw the greatest decline of all eyewear categories in 2020. This was due to the dramatic reduction in activities taking place outdoors, and the loss of tourists, particularly those from mainland China. The latter group represents the main ...

Demand for sunglasses during Q2 2020 was significantly impacted by lockdown measures in Canada as consumers were encouraged to remain at home whenever possible, reducing the need for new stylish sunglasses amongst fashion-conscious Canadians. In ...

Argentina’s lockdown saw the closure of optical shops and non-essential retailer shops such as apparel outlets. These closures are expected to impact retail volume sales of sunglasses in 2020. As sunglasses are often deemed by consumers as ...

Sunglasses has been hit hard by the lockdown that followed the Coronavirus (COVID-19) outbreak in 2020. Travel/holiday and outdoor activities have been severely limited by the government’s stay-at-home measures and the closure of workplaces, schools,...

COVID-19 related social distancing and travel bans is having a negative impact on sunglasses in 2020. Sales of sunglasses is highly dependent on travelling and fashion trends, thus the COVID-19 environment is creating a deep slump in the segment. ...

Sunglasses is expected to be the eyewear category to suffer the strongest current value decline in 2020, seeing the most negative impact from COVID-19 in the year overall. This is because consumers have been able to spend less time outdoors and have ...

Spaniards are taking a more proactive attitude towards staying healthy. This trend is set to accelerate owing to their experience of the COVID-19 pandemic. Prior to COVID-19, Spaniards were increasing the frequency with which they were practising ...

The sunglasses category in South Korea was adversely affected during Q1 2020 as a result of COVID-19, but demonstrated recovery in Q2. The sunglasses category is expected to see further growth in Q3 due to summer sale and consumers going on holiday. ...

Prior to the emergence of COVID-19, the development of the sunglasses category was increasingly being influenced by the growing role sunglasses as fashion accessories for younger consumers. However, measures to limit the spread of the pandemic have ...

Sales of sunglasses in Japan have been decimated by the impact from COVID-19. The problems started in February 2020 as fewer visitors from China arrived to celebrate Chinese New Year. Luxury sunglasses suffered a blow from this with Chinese tourists ...

The lockdown, travel restrictions and retail closure measures introduced by the Ukrainian government in March 2020 to contain the spread of the COVID-19 pandemic, negatively impacted sales of sunglasses as consumers were spending less time outdoors ...

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The lockdown, travel restrictions and retail closure measures introduced by the UK Government in March 2020 to contain the spread of the COVID-19 pandemic negatively impacted sales of sunglasses as consumers were spending less time outdoors and were ...

Despite ceding share to emerging, digital savvy players and losing entire brands as luxury groups rein in licences and produce eyewear in-house, Safilo remains committed to pursuing growth opportunities, and has been strengthening its presence in ...