Standardised coverage of household profiles, home ownership, faci...
Standardised coverage of household profiles, home ownership, facilities and the possession of durables helping you to understand the household landscape globally.
Cities are hubs for spending, with 80% of expenditure expected to be generated by urban areas in 2023. Spending growth in 2023 will, however, be sluggish, as cost of living challenges force consumers to be more conservative in their expenditure. Over…
Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…
Global consumers are struggling with the cost of living crisis, as inflation remains high while household income growth lags. Consumers are adopting recessionary habits, such as trading down and being more selective in their spending. Rather than…
Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…
With falling birth rates and rising life expectancy, the older demographic is growing rapidly as a proportion of the global population, creating significant commercial opportunities (and challenges), as well as giving rise to new societal, economic…