Standardised coverage of household profiles, home ownership, faci...
Standardised coverage of household profiles, home ownership, facilities and the possession of durables helping you to understand the household landscape globally.
Rising costs of living pose challenges globally, but companies can find opportunities in several categories, essential and discretionary, especially in underpenetrated fast-growing markets. By considering category adjacencies and focusing on value,…
In the upcoming years, consumers and businesses face an array of challenges, with rising income inequality being among the key ones. Nevertheless, addressing the income inequality through catering to the Bottom of the Pyramid and the Middle Class…
Saudi Arabia is projected to experience a moderate increase in the number of households between 2022 and 2027. Although couples with children will continue to be the leading household type, the most rapid growth is expected among single person…
The population in the United Arab Emirates is forecast to continue growing over the period to 2040, supported by natural increase. The consumer landscape will remain young and diverse, primarily composed of immigrant populations. By 2040, Generation…
The number of households is set to increase moderately in the United Arab Emirates over 2022-2027, with couples with children remaining the dominant household type. In 2022, inflation at 5% elevated living costs, impacting household spending. The…