Households

Standardised coverage of household profiles, home ownership, faci...

Standardised coverage of household profiles, home ownership, facilities and the possession of durables helping you to understand the household landscape globally.

Strategy Briefing

The Impact of Coronavirus on Millennials and Generation Z

May 2020

The Coronavirus (COVID-19) outbreak and its resulting recession will have a long-lasting impact on younger generations. This is the second recession faced by millennials, while the Gen Z cohort is coming of age and reaching key milestones in life.…

USD 570
Strategy Briefing

Which Comes First: Smart Home or Smart City?

May 2020

Smart homes and smart cities are becoming more widespread thanks to growing smartphone and internet use. Data-driven decision making is helping to improve the efficiency of homes and cities, enabling a more sustainable mode of living that discourages…

USD 1,325
Strategy Briefing

Consumers in Lockdown: Business Models to Reach at-Home Consumers During COVID-19

Jun 2020

Many consumers worldwide have been in enforced lockdown due to the Coronavirus (COVID-19) outbreak, while many will continue to remain cautious and home-bound even after the quarantine period is lifted. How can businesses reach stay-at-home consumers…

USD 1,325
Strategy Briefing

Ageing Matters: The Future of Older Populations

Jun 2020

With falling birth rates and rising life expectancy, the older demographic is growing rapidly as a proportion of the global population, creating significant commercial opportunities (and challenges), as well as giving rise to new societal, economic…

USD 1,325
Strategy Briefing

Emerging Markets’ Middle Class Consumers in the Coronavirus Era

Jul 2020

This report provides insights into how the Coronavirus (COVID-19) pandemic impacts the middle class in emerging and developing countries. It will also deep dive into China, home to nearly half of the developing world’s middle class, to uncover the…

USD 1,325
Strategy Briefing

Global Recovery Tracker: Q3 2020

Nov 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

USD 1,325
Strategy Briefing

Global Recovery Tracker: Q4 2020

Dec 2020

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

USD 1,325
Strategy Briefing

Consumers in 2021

Dec 2020

Global consumer expenditure will rebound in 2021 following the downturn in 2020 as a result of the Coronavirus (COVID-19) pandemic. Spending on hotels and catering is forecast to have the fastest real growth. This report will provide key insights…

USD 570
Strategy Briefing

Wellness Redefined: Ageing Well

Dec 2020

As wellness trends are expanding worldwide, older consumers have become a major driver of opportunities for companies in wellness-oriented segments such as beauty and healthcare. With much more active lifestyles compared with previous generations,…

USD 1,325
Strategy Briefing

Top 10 Global Consumer Trends 2021

Jan 2021

This report looks at the top10 global consumer trends Euromonitor International has identified as set to have the most impact on business in 2021. It explores the changing consumer values and behaviour driving the trends, the impact on…

USD 1,325
Strategy Briefing

Engaging Millennials and Generation Z in the Coronavirus Era

Jan 2021

Engaging millennials and Generation Z consumers matters now more than ever, as the disruptions experienced by these unique generations since the outbreak of Coronavirus (COVID-19) have accelerated both challenges and opportunities for businesses. To…

USD 1,325
Strategy Briefing

Voice of the Industry: Coronavirus Impact April-October Overview

Jan 2021

The briefing includes the comparative visual overview of Voice of the Industry: COVID-19 Surveys conducted in April, July, and October. This report captures a quarterly comparative analysis of the Coronavirus impact taken by businesses globally…

USD 1,325
Strategy Briefing

Voice of the Industry: Consumer Lifestyles

Feb 2021

In the Voice of the Industry (VOI) series, Euromonitor connects with industry professionals to explore trends and innovations. This report draws on insights from a new addition to the series, VOI Lifestyles, and explores how and why businesses are…

USD 1,325
Strategy Briefing

Digital Transformation in Economies and Consumers

May 2021

Investments into digital technologies and industry 4.0 are transforming economies and consumer behaviour. The briefing examines how digitalisation manifests in manufacturing, mobility, education and consumer lifestyles to improve business…

USD 1,325
Strategy Briefing

The World Beyond the Pandemic

Jun 2021

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

USD 1,325
Strategy Briefing

Top 10 Global Consumer Trends 2021: Expert Opinions and in Action Case Studies

Jun 2021

This report looks at the top10 global consumer trends Euromonitor International has identified as set to have the most impact on business in 2021. It explores the changing consumer values and behaviour driving the trends, the impact on…

USD 1,325
Strategy Briefing

From Sustainability to Purpose: Climate Action

Jun 2021

As the UN Climate Summit "COP 26" approaches, the world is finally confronting the reality of the climate crisis. With consumers calling for climate action, governments declaring climate emergency, businesses facing potential disruption to their…

USD 1,325
Strategy Briefing

The Next Billion Consumers

Jul 2021

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

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Strategy Briefing

Globalisation Beyond the Pandemic: Opportunities from a Great Reset

Jul 2021

Despite the rising protectionism and the shock of the coronavirus (COVID-19) pandemic, globalisation is proving to endure. However, our world is entering a new era of globalisation, with paths forward encompassing supply chain shifts, digital…

USD 1,325
Strategy Briefing

The Future Home

Aug 2021

Our relationship with the home has been fundamentally changed by the pandemic. Our home has become a “hygienic sanctuary” where an increasing number of activities happen. With space a constraint, versatility of the living space has become a focus for…

USD 1,325
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