Lifestyles

Explore consumer behaviour, preferences, attitudes and purchase m...

Explore consumer behaviour, preferences, attitudes and purchase motivations with data from our global Voice of the Consumer: Lifestyles Survey, helping you to understand, target and connect with your consumers.

Consumer Lifestyle

Consumer Values and Behaviour in Vietnam

Jun 2024

This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits. 

USD 1,325
Consumer Lifestyle

Hong Kong, China: Consumer Profile

Aug 2023

Expanding population, ageing, migration, and generational shifts shape Hong Kong’s demographic landscape. Economic turbulences influence consumers’ consumption patterns with more people having negative outlook. The number of seniors is projected to…

USD 1,325
Consumer Lifestyle

India: Consumer Profile

Aug 2023

Population expansion, higher birth rates, a large youth cohort, and urbanisation continue to shape India’s demographic landscape. Stronger economic performance and growing incomes influence Indian consumption patterns with more people having a…

USD 1,325
Consumer Lifestyle

Indonesia: Consumer Profile

Sep 2023

Population expansion, a high birth rate, a large youth cohort and urbanisation continue to shape Indonesia’s demographic landscape. The cultural inclination to save and budget influences consumer spending patterns, while the expanding middle class…

USD 1,325
Consumer Lifestyle

Japan: Consumer Profile

Aug 2023

By 2040, Japan's market will tilt toward elderly, childless households due to falling fertility rates and an aging populace, with Gen X reigning supreme. Despite a relatively low inflation rate, a quarter of Japanese consumers are driven by bargain…

USD 1,325
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