Lifestyles

Explore consumer behaviour, preferences, attitudes and purchase m...

Explore consumer behaviour, preferences, attitudes and purchase motivations with data from our global Voice of the Consumer: Lifestyles Survey, helping you to understand, target and connect with your consumers.

Strategy Briefing

China: Consumer Profile

Jun 2023

Ageing, urbanisation and generational shifts shape China's demographic landscape. The number of seniors is projected to witness a substantial increase by 2040 while life expectancy grows and birth rates remain at all-time lows. Being the largest…

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in China

Jun 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Hong Kong, China

Jun 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in India

May 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Indonesia

Jun 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends.

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Japan

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Malaysia

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Singapore

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends.

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in South Korea

Jun 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends.

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Taiwan

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Thailand

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in the Philippines

Jul 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Lifestyles in Vietnam

Jun 2023

Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations and aligning them with broader trends

USD 1,325
Consumer Lifestyle

Consumer Types in China

Jun 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in Hong Kong, China

Jun 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in India

May 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in Indonesia

Jun 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in Japan

Jul 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in Malaysia

Jul 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
Consumer Lifestyle

Consumer Types in Singapore

Jul 2023

Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…

USD 1,325
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