Explore consumer behaviour, preferences, attitudes and purchase m...
Explore consumer behaviour, preferences, attitudes and purchase motivations with data from our global Voice of the Consumer: Lifestyles Survey, helping you to understand, target and connect with your consumers.
This megatrend report highlights long-term trends resulting from shifts in consumer values and behaviors. It provides a summary of Euromonitor International’s 10 megatrends and insights as to how each trend has manifested in New Zealand.
New Zealand's population growth is expected to continue, driven by rising immigration and life expectancy. An aging population brings challenges, with an increased old-age dependency ratio predicted. The housing market is seeing declining property…
The Australian population is expected to increase over 2022 and 2040, driven primarily by immigration, increasing life expectancies and to a lesser extent, stable birth rates. Single households will continue growing, presenting opportunities for…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in…
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.