Packaging

In order to respond to the developing health and wellness trend in Vietnam, many players in soft drinks have introduced reduced-sugar or zero-sugar versions of their existing products, while some have fortified their products with vitamins and…

Flexible aluminium/plastic and folding cartons are the main packaging types used for hot drinks in Vietnam due to a number of factors. These packaging types offer convenience and are widely available through retail channels. Their lightweight design…

In 2022, the Vietnamese consumer goods market showed a distinct shift in packaging preferences, driven by a delicate balance between economic challenges, environmental consciousness and the desire for convenience. For example, in 2022, the Vietnamese…

The growth in honey packaging within sweet spreads packaging in Vietnam is due to rising awareness among Vietnamese consumers of the health benefits of honey, such as its natural sweetness and potential medicinal properties. As consumers seek…

PET bottles are the biggest individual pack type used in sauces, dips and condiments packaging in unit volume terms. This is due to their durability, versatility and convenience. PET bottles offer a strong and secure packaging solution, protecting…

Shelf stable seafood packaging continued to see strong growth in 2022 in Vietnam’s processed meat and seafood category as products such as canned fish and seafood offer consumers a convenient and long-lasting source of protein and nutrition. These…

Processed fruit and vegetables packaging managed to record modest growth in Vietnam in 2022 due to growing demand for convenience in food consumption, with processed fruit and vegetable products offering consumers easy-to-prepare and ready-to-use…

Although plant-based dairy packaging unit volumes were only stagnating in 2022, this was an improvement in terms of performance following two years of decline during the pandemic. Although plant-based dairy was seeing strong growth prior to the…

Flexible plastic is the dominant pack type in meals and soups packaging in Vietnam due to its versatility, cost-effectiveness and convenience. Flexible plastic is the only packaging format used in dried ready meals, which is, by some way, the biggest…

The growth in drinking milk products in dairy packaging in Vietnam is due to an increasing awareness of the importance of dairy products in a balanced diet, especially among health-conscious consumers. In addition, drinking milk is seen as a…