Packaging

Coffee is the most popular hot drink in Romania, with coffee packaging thus dominating overall sales in the hot drinks industry. This results in the dominance of flexible aluminium/plastic, due to the popularity of vacuum-packed coffee bricks. Most…

Liquid and tablet detergents were products within laundry care seeing a strong development in volume sales terms in Romania in 2022. In keeping with the growing complexity of consumers and their need for increasingly innovative products, several…

PET bottles witnessed an increase in pack type share within dairy packaging in 2022. This was because PET bottles are lightweight and shatter-resistant, ensuring both cost-effective transportation and reduced risk of breakage. The material's barrier…

In 2022, demand for the leading pack type within confectionery, flexible plastic, continued to grow. This was because confectionery products are often sensitive to moisture, air, and light, and flexible plastic packaging can provide a barrier against…

After seeing a growth spike in 2021, facial care product packaging continued to see strong growth in 2022. This can be attributed to the increasing beauty consciousness among consumers, evolving preferences for personalised skin care routines, the…