Population

Standardised coverage and timely analysis of the future direction...

Standardised coverage and timely analysis of the future direction of key demographic indicators on themes such as age, urbanisation, ethnicity and migration.

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Future Demographics

Switzerland in 2040: The Future Demographic

Mar 2023

In 2021-2040, net migration will be the main driver of population expansion in Switzerland. Ageing will accelerate up to 2040, as life expectancy rises and birth rates remain low, impacting consumer inclinations and placing further pressure on state…

USD 990
Consumer Lifestyle

Sweden: Consumer Profile

Oct 2023

In 2022, Sweden experienced population growth, driven by increased immigration, notably from Ukrainian citizens seeking refuge due to the Russian-Ukrainian conflict. Millennials became the largest generational cohort, shaping consumer behaviour with…

USD 1,325
Future Demographics

Sweden in 2040: The Future Demographic

Mar 2023

Strong rates of net migration and natural increase will drive rapid population expansion in Sweden in 2021-2040. Ageing will accelerate over this timeframe as longevity climbs, but Sweden will remain younger than average in a regional context due to…

USD 990
Consumer Lifestyle

Spain: Consumer Profile

Oct 2023

By 2040, Spain’s consumer landscape is set to be dominated by childless households, as the fertility rate declines owing to the population continuing to age. Consumers continue to seek bargains, with almost half switching to private label in 2022.…

USD 1,325
Future Demographics

Spain in 2040: The Future Demographic

Feb 2024

The population increase in Spain from 2021 to 2040 will be driven by positive net migration, as natural change remains negative. Ageing will be a key trend, driven by high living standards and sufficient healthcare, leading to over a quarter of the…

USD 990
Future Demographics

Portugal in 2040: The Future Demographic

Jun 2023

Natural decrease will drive depopulation in Portugal in 2021-2040, in spite of positive net migration. Ageing will hasten, affecting consumer trends and placing a further burden on state resources. Despite depopulation, Portugal should become…

USD 990
Future Demographics

Norway in 2040: The Future Demographic

Jun 2023

Strong population expansion in Norway in 2021-2040 will be driven by a combination of natural increase and net migration. Ageing will accelerate impacting consumer trends, while state resources will be further strained. Rapid urban growth will…

USD 990
Strategy Briefing

New Consumer Landscape: The Consumer Is Changing

Apr 2023

The world is rapidly evolving due economic, political, geographic and climate changes. This is contributing to a change in consumer’s habit and behaviour as they try to keep pace with these newer developments. Deeper understanding of these changes…

USD 1,325
Strategy Briefing

New Consumer Landscape: Households and Homes

Apr 2023

It is important to understand how urbanisation is being driven in emerging markets, and how new suburban developments are occurring in developed markets, what changes in household types and sizes will occur, and how the modern home will evolve,…

USD 1,325
Strategy Briefing

New Consumer Landscape: Consumerism and Beyond

Feb 2023

Due to changing global demographics and unfolding financial and environmental concerns, consumption patterns have been evolving over the recent years, accelerating the shift towards more budget-conscious and eco-aware shopping. As changing consumer…

USD 1,325
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