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Strategy Briefing
Small Appliances in Asia Pacific
46 pages, Mar 2019
US$1,325Added to Cart
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Asia Pacific leads the volume sale of small appliance in the world and it is the fastest growing region. This explores the market landscape of small appliance products and the factors that influence the performance of the industry in Asia Pacific.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Key findings
Sales of small appliances in Asia Pacific continue to grow positively
Asia Pacific will continue to see positive growth of small appliances. Growing disposable incomes, urban lifestyles, and the health trend are the top factors driving sales in volume terms. India and Southeast Asia countries will be the top key markets driving the growth of small appliances.
Health and convenience are the top decision factors
Due to ageing populations in Asia Pacific, certain products such as light fryers , bread makers, food processors and other healthy function products benefit from the trend. Convenience is the next consideration for consumers when purchasing products that are able to make life easier such as robotic vacuum cleaners.
Online channel continues to capture sales but offline channel remains important
While the online channel is on the rise due to the popularity of internet retailing and connected lifestyles, electronics and appliance specialist retailers remains the channel with the highest volumes. Specialist retailers are trying to reduce the cost of running physical stores by exploiting modern technology.
Competition in small appliances is concentrated and diversification is key to helping companies grow
The top players in Asia Pacific are mainly companies from China, however only Midea and Haier have been able to expand overseas successfully. Other regional and international players continue to compete with these companies across all markets. Diversification in terms of products and places will likely be able to help companies maintain their businesses in the future.
Small appliances will grow in Asia Pacific
Due to hectic and healthy lifestyles, consumers view small appliances as necessary products and are prepared to spend on them, therefore it is likely that the replacement cycle will shorten, helping to boost volume sales of small appliances in the region.
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Request more informationTable of Contents
Introduction
Scope
Key findings
Regional Overview
Asia Pacific remains the largest and fastest growing region
China volume growth drastically drop, pulling down total growth
China continues to dominate the market followed by India
Different priorities for different countries
Air treatment is the most important category due to high pollution levels
Small appliances grows due to urban lifestyles and rising health trend
Electronics and appliance specialists still the most important channel
Store-based channel retains dominance due need to touch and feel
Leading Companies and Brands
Asia Pacific market is quite consolidated
Midea maintains first position in the ranking
Top companies’ market share concentrated in China
Top players’ ranking remains stable
Forecast Projections
Developing Asia Pacific countries drive sales of small appliances
India and SEA will be the next driver for small appliance
Country Snapshots
China: market context
China: competitive and retail landscape
Hong Kong: market context
Hong Kong: competitive and retail landscape
India: market context
India: competitive and retail landscape
Indonesia: market context
Indonesia: competitive and retail landscape
Japan: market context
Japan: competitive and retail landscape
Malaysia: market context
Malaysia: competitive and retail landscape
Philippines: market context
Philippines: competitive and retail landscape
Singapore: market context
Singapore: competitive and retail landscape
South Korea: market context
South Korea: competitive and retail landscape
Taiwan: market context
Taiwan: competitive and retail landscape
Thailand: market context
Thailand: competitive and retail landscape
Vietnam: market context
Vietnam: competitive and retail landscape
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Strategy Reports
- Corporate Strategy Key Insights in an Increasingly Competitive Global Consumer Appliances Market | May 2018
- Internet of Things in the Home | May 2018
- Households and Appliances in 2030 | Apr 2018
- Home Cooking and Eating Habits: Global Survey Strategic Analysis | Apr 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- Global Discretionary Goods & Services Markets in 2009 and 2010: Legacy of the Downturn (Part 2) | Oct 2010
- Private Label - Potential in a Weakening Economy | Nov 2008
- Single Living: How Atomisation - The Rise of Singles and One-person Households - Is Affecting Consumer Purchasing Habits | Jul 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
- The Green (and Variegated) Consumer | Mar 2008
Country Reports
- Consumer Appliances in Argentina | Feb 2019
- Consumer Appliances in Australia | Feb 2019
- Consumer Appliances in Austria | Feb 2019
- Consumer Appliances in Brazil | Feb 2019
- Consumer Appliances in Canada | Feb 2019
- Consumer Appliances in Chile | Feb 2019
- Consumer Appliances in China | Feb 2019
- Consumer Appliances in Colombia | Feb 2019
- Consumer Appliances in Denmark | Feb 2019
- Consumer Appliances in Egypt | Feb 2019
- Consumer Appliances in France | Feb 2019
- Consumer Appliances in Germany | Feb 2019
- Consumer Appliances in Greece | Feb 2019
- Consumer Appliances in Hong Kong, China | Feb 2019
- Consumer Appliances in Hungary | Feb 2019
- Consumer Appliances in India | Feb 2019
- Consumer Appliances in Indonesia | Feb 2019
- Consumer Appliances in Israel | Feb 2019
- Consumer Appliances in Italy | Feb 2019
- Consumer Appliances in Japan | Feb 2019
- Consumer Appliances in Malaysia | Feb 2019
- Consumer Appliances in Mexico | Feb 2019
- Consumer Appliances in Morocco | Feb 2019
- Consumer Appliances in Nigeria | Feb 2019
- Consumer Appliances in Norway | Feb 2019
- Consumer Appliances in Poland | Feb 2019
- Consumer Appliances in Portugal | Feb 2019
- Consumer Appliances in Romania | Feb 2019
- Consumer Appliances in Russia | Feb 2019
- Consumer Appliances in Saudi Arabia | Feb 2019
- Consumer Appliances in Singapore | Mar 2019
- Consumer Appliances in South Africa | Feb 2019
- Consumer Appliances in South Korea | Feb 2019
- Consumer Appliances in Spain | Feb 2019
- Consumer Appliances in Sweden | Feb 2019
- Consumer Appliances in Taiwan | Feb 2019
- Consumer Appliances in Thailand | Feb 2019
- Consumer Appliances in the Czech Republic | Feb 2019
- Consumer Appliances in the Netherlands | Feb 2019
- Consumer Appliances in the Philippines | Feb 2019
- Consumer Appliances in the United Arab Emirates | Feb 2019
- Consumer Appliances in the United Kingdom | Feb 2019
- Consumer Appliances in the US | Feb 2019
- Consumer Appliances in Turkey | Feb 2019
- Consumer Appliances in Ukraine | Feb 2019
- Consumer Appliances in Venezuela | Feb 2019
- Consumer Appliances in Vietnam | Feb 2019
Complete Catalogue
Strategy Reports
- Corporate Strategy Key Insights in an Increasingly Competitive Global Consumer Appliances Market | May 2018
- Internet of Things in the Home | May 2018
- Households and Appliances in 2030 | Apr 2018
- Home Cooking and Eating Habits: Global Survey Strategic Analysis | Apr 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- Global Discretionary Goods & Services Markets in 2009 and 2010: Legacy of the Downturn (Part 2) | Oct 2010
- Private Label - Potential in a Weakening Economy | Nov 2008
- Single Living: How Atomisation - The Rise of Singles and One-person Households - Is Affecting Consumer Purchasing Habits | Jul 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
- The Green (and Variegated) Consumer | Mar 2008
Country Reports
- Consumer Appliances in Argentina | Feb 2019
- Consumer Appliances in Australia | Feb 2019
- Consumer Appliances in Austria | Feb 2019
- Consumer Appliances in Brazil | Feb 2019
- Consumer Appliances in Canada | Feb 2019
- Consumer Appliances in Chile | Feb 2019
- Consumer Appliances in China | Feb 2019
- Consumer Appliances in Colombia | Feb 2019
- Consumer Appliances in Denmark | Feb 2019
- Consumer Appliances in Egypt | Feb 2019
- Consumer Appliances in France | Feb 2019
- Consumer Appliances in Germany | Feb 2019
- Consumer Appliances in Greece | Feb 2019
- Consumer Appliances in Hong Kong, China | Feb 2019
- Consumer Appliances in Hungary | Feb 2019
- Consumer Appliances in India | Feb 2019
- Consumer Appliances in Indonesia | Feb 2019
- Consumer Appliances in Israel | Feb 2019
- Consumer Appliances in Italy | Feb 2019
- Consumer Appliances in Japan | Feb 2019
- Consumer Appliances in Malaysia | Feb 2019
- Consumer Appliances in Mexico | Feb 2019
- Consumer Appliances in Morocco | Feb 2019
- Consumer Appliances in Nigeria | Feb 2019
- Consumer Appliances in Norway | Feb 2019
- Consumer Appliances in Poland | Feb 2019
- Consumer Appliances in Portugal | Feb 2019
- Consumer Appliances in Romania | Feb 2019
- Consumer Appliances in Russia | Feb 2019
- Consumer Appliances in Saudi Arabia | Feb 2019
- Consumer Appliances in Singapore | Mar 2019
- Consumer Appliances in South Africa | Feb 2019
- Consumer Appliances in South Korea | Feb 2019
- Consumer Appliances in Spain | Feb 2019
- Consumer Appliances in Sweden | Feb 2019
- Consumer Appliances in Taiwan | Feb 2019
- Consumer Appliances in Thailand | Feb 2019
- Consumer Appliances in the Czech Republic | Feb 2019
- Consumer Appliances in the Netherlands | Feb 2019
- Consumer Appliances in the Philippines | Feb 2019
- Consumer Appliances in the United Arab Emirates | Feb 2019
- Consumer Appliances in the United Kingdom | Feb 2019
- Consumer Appliances in the US | Feb 2019
- Consumer Appliances in Turkey | Feb 2019
- Consumer Appliances in Ukraine | Feb 2019
- Consumer Appliances in Venezuela | Feb 2019
- Consumer Appliances in Vietnam | Feb 2019