The market is dominated by domestic suppliers, as imports account for 18.5% of total market size in 2022. Households drive market demand, with household spending representing 95.9% of total demand in 2022. Germany has the largest market size for tobacco products regionally, with demand reaching USD35.1 billion in 2022. British American Tobacco (Germany) GmbH (BAT) is the largest company in Germany, generating 26.1% of the industry’s total production value in 2022. The industry is concentrated, with the top five companies generating 64.0% of total production value in 2022. The total number of companies remains unchanged in 2022. The costs of the industry decrease by 8.9% in 2022, largely driven by declining B2B costs. The industry’s profitability decreases and stands at 31.8% of production value in 2022, the ninth highest regionally. The industry’s exports share increases in 2022 to 9.4% of total production output. With production value of USD4.1 billion, Germany accounts for 15.3% of the Western Europe total in 2022.
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This Euromonitor industrial report provides unique information on Tobacco Products in Germany: ISIC 16. With this industrial report, you’ll be able to explore the industry from its sources of supply to its buyers. The Tobacco Products in Germany: ISIC 16 report includes: Industry datagraphics including production data, exports, imports, cost structure, and profitability
This is the aggregation of food, beverages, and tobacco products.
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