In the Voice of the Industry Survey series, Euromonitor connects with industry professionals to explore trends and innovations. This report focuses on the consumer health industry, drawing on the Voice of the Industry: Consumer Health Survey.
This report comes in PPT.
Adapting existing products, services and campaigns to new consumer needs and preferences is a must for all foodservice operators. In the retail industry, shopping preferences are focus on health and safety and consumers are moving online and reducing shopping frequency. Likewise, owners and key industry professionals in the consumer health industry indicate a permanent shift in consumer behaviours such as working-from-home, hygiene and fitness will result in an Increased focus on lifestyle conditions, consumers prioritizing product features tied to safety, efficacy and trust.
Increased focus on lifestyle conditions, consumers prioritizing product features tied to safety, efficacy and trust and digital trends are driving consumer trends in the consumer health industry
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and Wellbeing
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