Market research on the tobacco industry. Standardised and cross-c...
Market research on the tobacco industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and sub-category level information.
Tobacco in Latin America was recording positive value growth in 2022, driven by the still dominant cigarettes category, but with e-vapour and heated tobacco products recording more dynamic growth. However, the development of these next-generation…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
In 2022, cigarettes remained the primary tobacco category in Brazil. The volume growth of cigarettes in 2022, although slower than in 2019, was indicative of the dynamics surrounding illicit trade rather than an increasing preference for tobacco…
The year 2020 saw a poor performance for cigars, marked by a rapid and significant increase in the dollar exchange rate. In addition, the limited opportunities for socialising due to the pandemic resulted in fewer occasions for smoking cigars.…
In 2022, cigarettes in Brazil observed a sustained shift in consumer preference, as economy cigarettes gained share from mid-priced cigarettes. This change can be attributed to growing price sensitivity amongst consumers, and their perception of…
Uruguay struggled with high inflation in 2022. Consequently, people’s purchasing power fell. Also, the exchange rate of the UYU against the American dollar appreciated by about 10% in 2022. The combination of high inflation and currency appreciation…
The headline story for tobacco in Peru in 2022 was the continued high level of illicit trade, with more than half of volume sales of cigarettes in 2022 believed to be from illicit channels. The problem has become even more acute since 2020. One…
Since the main consumers of e-vapour products are young, they have limited purchasing power and as a result, they are attracted to the more affordable single-use e-vapour products. As a result, there has been a significant increase in single-use…
Fine cut tobacco continued to account for considerable value sales in 2022, and unlike cigarettes, registered a healthy volume increase. Part of the reason for the growth was with inflation on the rise, consumers opted to roll their own cigarettes…