The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Learn moreMar 2018
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The recent sluggish economy combined with currency fluctuations slowed consumer spending, but more recently growth has begun to recover. Rising disposable incomes in coming years are expected to drive increased demand for a wide range of discretionary goods and services. The popularity of online shopping has grown in line with greater internet access, particularly via mobile devices. As numbers increase, single, urban working women are expected to become a more influential consumer segment.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
A consumer segmentation section in the report breaks down the Malaysia’s consumers by specific age groups, ranging from babies and infants to pensioners; highlighting the factors that influence purchasing decisions and the products in greatest demand for each segment.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.