Megatrends: Quantifying Premiumisation
Nathanael Lim
Premiumisation continues to be highly sought after by consumers seeking to enhance their wellbeing who are willing to pay more for premium products and services. In response, companies have leveraged on consumers’ desires and wants, through innovation and active marketing.
日中韓美容意識調査：国際的ブランドや高級な成分配合を含む美容製品よりもコスパやローカルブランドを重視
Euromonitor International
ユーロモニターは、分析レポート「アジア地域の健康と美容市場の消費者にスポットライトを当てて」を発表しました。同レポート内で分析対象となっている、「ビューティーサーベイ2023」によると、アジア太平洋地域の消費者は、スキンケア、カラーコスメ、ヘアケアといった美容・パーソナルケア用品を購入するときに、「金額に見合った価値」を最も重視することが判明しました。
Five Trends Shaping Cooking Ingredients and Meals
Rasa Vaičiūnienė
2023 was another challenging year for cooking ingredients and meals globally. Inflation and rising commodity prices continued well into the year, driving value sales of cooking ingredients and meals to increase. Consumers across markets became more frugal when shopping for essential goods, and cut back on splurging.
Informa x EMI Breakfast Meeting: Seoul
Sunny Moon
Business Breakfast events are designed for industry professionals to participate in engaging insights-driven panel sessions delivered by industry partners, and to take advantage of the networking opportunity – all in under an hour across various cities!
Trends and Staying Power in New Air Care Products: The Role of Scent in Innovation
Jared Conway
There is no shortage of decisions regarding attributes that companies need to consider when innovating in their industries and introducing new products to the market. In an industry like air care, scent is one such attribute that can significantly impact a new product’s performance. Scents have a powerful conscious and unconscious influence on consumers and so companies need to carefully monitor how consumer preference is changing.
Smart Tech Empowers Consumer Appliances Market: AWE 2024
Tim Chuah
The Appliances & Electronics World Expo (AWE) is among the top three global exhibitions for home appliances and consumer electronics. The event is held every year in March in Shanghai with this year’s theme being “Smartize the Future”. More than 1,000 brands were showcased at the expo, offering attendees the chance to experience the latest in technological innovation.
Top Three Consumer Trends for Germany in 2024
Stephen Dutton
Germany, as a market, has experienced a number of challenges in previous years. Many product and service industries are experiencing a rebalancing effect in the wake of the pandemic, navigating a new normal in supply and demand, while lingering inflation and a cost-of-living crisis continue to squeeze consumers and businesses alike. Despite the challenges, there is room for optimism.
Clean Sweep - Innovation Driving Sales of Vacuum Cleaners in China
Tim Chuah
The Chinese vacuum cleaner market is the most competitive and innovative. Brands are known to launch two new models a year, trying to compete with each other through innovation. These brands are now at the cutting edge of technological development, particularly evident in self-cleaning wet and dry vacuum models. Euromonitor International analyses the current state of play in this article.
Middle East Consumers Choose Drink Brands that Resonate with Their Values
Alexandra Molokova
More Middle Eastern consumers are looking for brands that align with their values, for example local sourcing and sustainability. In an age of social media, consumers are looking beyond pricing when making drink brand choices, and seeking those brands that resonate more with their values.