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Wellness Thought leaders reveal the underlying drivers, trends and disruptors behind the evolution of wellness to pinpoint white spaces and inform product innovation strategies, from nutrition to technology.

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Article

Top Three Drivers of Innovation in Home Paint

Felipe  Carreirão

Felipe Carreirão

13 Sep 23

The increase in hybrid work with more time spent at home made consumers value their personal space and perceive a greater need to refresh it by using efficient and value-added methods. This has made the paint sector more attractive, making expansion opportunities particularly more attractive geographically, and across channels, with increases in spending on both branded and private label innovation evident.

Article

Functional Health in Asia: Driving Value in Food Innovation

Emil Fazira

Emil Fazira

6 Sep 23

Asian consumers define health in a number of different ways, spread across both physical and mental wellbeing. Some markets are more skewed towards one type than another; Thais’ top three definitions of health are mental wellbeing, emotional wellbeing, and getting enough sleep, while South Koreans define healthiness as the absence of disease, avoiding illness, and having a healthy immune system.

Article

SPF Moisturisers’ Moment in the Sun: How Skinification is Changing Sun Care in Western Europe

Brando Coleman

Brando Coleman

5 Sep 23

In recent years, sun protection has become a part of consumers’ holistic wellness routines, with multifunctional products becoming increasingly relevant. As a result, the beauty and personal care industry has witnessed a wave of new hybrid products, particularly SPF moisturisers, primers, and lip balms. Euromonitor International expects to see premiumisation and elevated claims in skin care and sun care, as they increasingly compete for the same target consumer.

Article

Transforming Women’s Health: Four Key Pillars of Empowerment

Irina Barbalova

Irina Barbalova

29 Aug 23

Women’s Health has been identified by industry leaders and through Euromonitor International’s global analyst network as one of the most commercially relevant themes across a wide range of consumer-facing industries, including health, beauty, nutrition, feminine care and lifestyle sectors.

Article

Impact of the Top Four Key Food Themes on Australia

Tim Foulds

Tim Foulds

29 Aug 23

Cost-of-living pressures continue to challenge Australian consumers in 2023, despite recent falls in inflation and the stalling of interest rate increases by the Reserve Bank of Australia. Previous rises in the headline rate placed greater pressure on mortgage holders, with property investors hiking rents at a time of heightened demand driven by a simultaneous recovery in post-pandemic immigration. In this context, affordability remains key, but other global trends are playing an important role.

Article

Self-Care is the Wellness Growth Driver in Home Products

Nick Stene

Nick Stene

2 Aug 23

Self-care at home, as an aspect of the wellness trend, needs to be evaluated as a strategic planning priority as this will sit alongside sustainability long term as a core value pillar. This topic accelerated over the pandemic and keeps accelerating as an emotive counter-reaction inside the home to the instability and lack of control experienced outside of the home. Self-care is driving premium innovations, and this is one of few ways to credibly bond and create value emotionally with consumers.

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