Market research on the pet care industry. Standardised and cross-...
Market research on the pet care industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Sales of dog food declined in volume terms over 2023. Price increases affected consumer shopping habits with fewer people buying dog food in higher volumes as they looked to manage their budgets. Promotional activities subsided quite substantially…
Dog food in Ireland is expected to continue to face challenges over 2024, marked by slow retail volume growth. This is attributed to dog population constraints in conjunction with inflationary pressures. The Dublin Society for the Prevention of…
People are putting more and more emphasis on animal welfare and some brands are incorporating that mindset into their product lines and marketing. For example, Pet City, the leading chain of pet shops and superstores in Greece, attaches great…
The pet dog population remained stable in 2023 but households came under growing pressure due to high inflation and a rise in the cost of living. This was reflected in double-digit growth in current value terms in dog food but only modest growth in…
In cat food in the Netherlands, mid-priced brands like Whiskas have benefited as some consumers previously buying premium options, especially in wet cat food, traded down. As cats are often more sensitive than dogs to changes in their diet,…
Cat food continues to see confident growth in Spain in 2024, in both value and volume terms, with sales outperforming those seen in dog food. This is supported by the rising number of cat-owning households in Spain, along with consumers owning more…
Cat food manufacturers saw raw material and production costs surge in 2022 and while several players initially opted to delay passing cost increases on to consumers so as not to undermine their competitiveness this strategy become unviable for most…
In 2024, cat food in Ireland is expected to continue to see retail current value growth stem from price escalations. However, the rise in the average unit price of cat food is projected to be slower than in 2023. This is predicted to lead to a lower…
There has been a growing demand for high-quality customer service when owners go shopping for their cats, with people increasingly looking for treatments and services as well as food and products for their beloved pets. Pet City, which is the leading…
Trading down did not have a significant impact on sales of cat food in 2023 despite price increases and a sharp rise in the cost of living. The quality of the cat food remains a top priority for Finns and thus they are generally reluctant to trade…